The Digital Signage Playbook - Ebook Version

Business & Finance
Cover of the book The Digital Signage Playbook - Ebook Version by Paul Flanigan, Lulu.com
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Author: Paul Flanigan ISBN: 9781329660106
Publisher: Lulu.com Publication: October 31, 2015
Imprint: Lulu.com Language: English
Author: Paul Flanigan
ISBN: 9781329660106
Publisher: Lulu.com
Publication: October 31, 2015
Imprint: Lulu.com
Language: English

Digital Signage is everywhere you look. Every day new digital screens are being installed at locations in every industry. But the process of developing and deploying engaging digital signage is much more complex than simply hanging a screen and turning it on. In this book, Paul Flanigan will guide you through the process of creating an effective digital signage strategy, from understanding the user and the environment to building your network and proper management. You'll have hundreds of questions to ask, case studies, and references that will give you the foundational knowledge to deploy a network that works. Whether you're a Fortune 100 company or a family owned business on the corner, this book is a must for creating effective engagement through digital screens.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Digital Signage is everywhere you look. Every day new digital screens are being installed at locations in every industry. But the process of developing and deploying engaging digital signage is much more complex than simply hanging a screen and turning it on. In this book, Paul Flanigan will guide you through the process of creating an effective digital signage strategy, from understanding the user and the environment to building your network and proper management. You'll have hundreds of questions to ask, case studies, and references that will give you the foundational knowledge to deploy a network that works. Whether you're a Fortune 100 company or a family owned business on the corner, this book is a must for creating effective engagement through digital screens.

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