The Culture Secret

How to Empower People and Companies No Matter What You Sell

Business & Finance, Business Reference
Cover of the book The Culture Secret by David Vik, Greenleaf Book Group Press
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Author: David Vik ISBN: 9781608324033
Publisher: Greenleaf Book Group Press Publication: February 5, 2013
Imprint: Greenleaf Book Group Press Language: English
Author: David Vik
ISBN: 9781608324033
Publisher: Greenleaf Book Group Press
Publication: February 5, 2013
Imprint: Greenleaf Book Group Press
Language: English

Why is a great company culture so rare? How can you make sure your organization has one? The good news is that creating an inspiring and sustainable culture is not as hard as you might think. Dr. David “Doc” Vik reveals the keys to success in The Culture Secret.

A remarkable culture begins with visionary leaders who help their teams take a holistic approach to creating engagement inside their companies and sharing it with customers. Discover how to take culture beyond casual Friday and into more meaningful conversations like:
•    Driving Vision
•    Defining Purpose
•    Clear business model
•    Unique/WOW factors
•    Meaningful Values
•    Inspired Leadership
•    Great customers and customer service
•    Brand enhancement
•    Experience and the emotional connection

If you don’t think you have to focus on attracting—and retaining—the best employees in today’s hypercompetitive war for talent, you are living in the past. The employees and customers of today have a choice and a voice. The secret to culture is simple: take care of your people, never stop innovating, and leave customers wowed. Build a better culture to secure the future for any organization.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Why is a great company culture so rare? How can you make sure your organization has one? The good news is that creating an inspiring and sustainable culture is not as hard as you might think. Dr. David “Doc” Vik reveals the keys to success in The Culture Secret.

A remarkable culture begins with visionary leaders who help their teams take a holistic approach to creating engagement inside their companies and sharing it with customers. Discover how to take culture beyond casual Friday and into more meaningful conversations like:
•    Driving Vision
•    Defining Purpose
•    Clear business model
•    Unique/WOW factors
•    Meaningful Values
•    Inspired Leadership
•    Great customers and customer service
•    Brand enhancement
•    Experience and the emotional connection

If you don’t think you have to focus on attracting—and retaining—the best employees in today’s hypercompetitive war for talent, you are living in the past. The employees and customers of today have a choice and a voice. The secret to culture is simple: take care of your people, never stop innovating, and leave customers wowed. Build a better culture to secure the future for any organization.

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