The Centre Brain

5 Prompts To Persuasive Power

Business & Finance, Industries & Professions, Industries, Nonfiction, Health & Well Being, Self Help, Self Improvement, Motivational
Cover of the book The Centre Brain by Steve Adams, SPCK
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Author: Steve Adams ISBN: 9780281077915
Publisher: SPCK Publication: July 20, 2017
Imprint: SPCK Language: English
Author: Steve Adams
ISBN: 9780281077915
Publisher: SPCK
Publication: July 20, 2017
Imprint: SPCK
Language: English

When facing a red light, what can you say to turn it green?

Hooking an audience? Sweating in a job interview? The results of what you say aren’t coincidence. Whether you persuade, or not, is down to whether you use the right prompts.

The Centre Brain – the body’s action centre – responds to what it hears. And, if the right prompts are used, the brain can be persuaded to act. This bookexplains why your communication works, or doesn’t. Why you prompt action, or don’t.

The result of a 20-year quest to discover what prompts action, this bookoffers readers a glimpse into the story behind their stories. Combining psychological insight, real-life experience and inspiring application, this book will empower you to really make the most of your message.

'This book will help you get to the heart of what makes people and their communication persuasive.' – Ram Gidoomal CBE, international businessman

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

When facing a red light, what can you say to turn it green?

Hooking an audience? Sweating in a job interview? The results of what you say aren’t coincidence. Whether you persuade, or not, is down to whether you use the right prompts.

The Centre Brain – the body’s action centre – responds to what it hears. And, if the right prompts are used, the brain can be persuaded to act. This bookexplains why your communication works, or doesn’t. Why you prompt action, or don’t.

The result of a 20-year quest to discover what prompts action, this bookoffers readers a glimpse into the story behind their stories. Combining psychological insight, real-life experience and inspiring application, this book will empower you to really make the most of your message.

'This book will help you get to the heart of what makes people and their communication persuasive.' – Ram Gidoomal CBE, international businessman

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