The Calligrapher's Business Handbook
Pricing & Policies for Lettering Artists
Nonfiction, Art & Architecture, General Art, Art Technique, Calligraphy, Home & Garden, Crafts & Hobbies
| Author: | Molly Suber Thorpe | ISBN: | 9780692879283 |
| Publisher: | Levine Greenberg Literary Agency, Inc. | Publication: | May 16, 2017 |
| Imprint: | Calligrafile Press | Language: | English |
| Author: | Molly Suber Thorpe |
| ISBN: | 9780692879283 |
| Publisher: | Levine Greenberg Literary Agency, Inc. |
| Publication: | May 16, 2017 |
| Imprint: | Calligrafile Press |
| Language: | English |
The Calligrapher’s Business Handbook is a guide to best business practices and pricing strategies for calligraphers and lettering artists. Whether you’re starting out in creative freelancing, transitioning from a different profession, or running a lettering business that just needs a boost, you will welcome the invaluable ideas in this handbook. Award-winning graphic designer, renowned calligrapher, and bestselling author of Modern Calligraphy, Molly Suber Thorpe shares her hard-earned insights to answer your most pressing business questions.
Molly has packed these pages with advice you won’t find anywhere else, covering a range of topics for freelance calligraphers and hand lettering artists:
- How professional calligraphers charge for their services
- Whether to charge flat rates or hourly rates
- When – and how – to offer discounts or freebies
- How to charge for commercial work, such as logo designs
- How to get the most bang for your advertising budget
- What goes into a fair project contract
- How to navigate copyright licensing and know your rights!
The Calligrapher’s Business Handbook is a guide to best business practices and pricing strategies for calligraphers and lettering artists. Whether you’re starting out in creative freelancing, transitioning from a different profession, or running a lettering business that just needs a boost, you will welcome the invaluable ideas in this handbook. Award-winning graphic designer, renowned calligrapher, and bestselling author of Modern Calligraphy, Molly Suber Thorpe shares her hard-earned insights to answer your most pressing business questions.
Molly has packed these pages with advice you won’t find anywhere else, covering a range of topics for freelance calligraphers and hand lettering artists:
- How professional calligraphers charge for their services
- Whether to charge flat rates or hourly rates
- When – and how – to offer discounts or freebies
- How to charge for commercial work, such as logo designs
- How to get the most bang for your advertising budget
- What goes into a fair project contract
- How to navigate copyright licensing and know your rights!
