The Book Publishing Industry

Nonfiction, Reference & Language, Language Arts, Communication, Writing & Publishing, Publishing, Business & Finance, Industries & Professions, Industries
Cover of the book The Book Publishing Industry by Albert N. Greco, Taylor and Francis
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Author: Albert N. Greco ISBN: 9781136850349
Publisher: Taylor and Francis Publication: July 31, 2013
Imprint: Routledge Language: English
Author: Albert N. Greco
ISBN: 9781136850349
Publisher: Taylor and Francis
Publication: July 31, 2013
Imprint: Routledge
Language: English

The Book Publishing Industry focuses on consumer books (adult, juvenile, and mass market paperbacks) and reviews all major book categories to present a comprehensive overview of this diverse business. In addition to the insights and portrayals of the U.S. publishing industry, this book includes an appendix containing historical data on the industry from 1946 to the end of the twentieth century. The selective bibliography includes the latest literature, including works in marketing and economics that has a direct relationship with this dynamic industry. This third edition features a chapter on e-books and provides an overview of the current shift toward digital media in the US book publishing industry.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

The Book Publishing Industry focuses on consumer books (adult, juvenile, and mass market paperbacks) and reviews all major book categories to present a comprehensive overview of this diverse business. In addition to the insights and portrayals of the U.S. publishing industry, this book includes an appendix containing historical data on the industry from 1946 to the end of the twentieth century. The selective bibliography includes the latest literature, including works in marketing and economics that has a direct relationship with this dynamic industry. This third edition features a chapter on e-books and provides an overview of the current shift toward digital media in the US book publishing industry.

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