Stats Means Business

Statistics and Business Analytics for Business, Hospitality and Tourism

Business & Finance, Economics, Statistics, Industries & Professions, Hospitality, Tourism & Travel
Cover of the book Stats Means Business by John Buglear, Adrian Castell, Taylor and Francis
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Author: John Buglear, Adrian Castell ISBN: 9780429960888
Publisher: Taylor and Francis Publication: May 16, 2019
Imprint: Routledge Language: English
Author: John Buglear, Adrian Castell
ISBN: 9780429960888
Publisher: Taylor and Francis
Publication: May 16, 2019
Imprint: Routledge
Language: English

Stats Means Business is an introductory and comprehensive textbook written especially for Hospitality, Business and Tourism students who take statistics or quantitative methods modules. By minimising technical language, providing clear definitions of key terms and giving emphasis to interpretation rather than technique, this book caters to beginners in the subject.

This book enables readers to appreciate the importance of statistical analysis in hospitality, tourism and other fields of business, understand statistical techniques, develop judgement in the selection of appropriate statistical techniques and interpret the results of statistical analysis.

This new edition has been fully revised and updated to include:

  • New content on business analytics
  • Case studies demonstrating practical applications
  • An extensive selection of new self-test questions

Stats Means Business is an ideal, accessible and practical introduction to statistics and quantitative research methods for Hospitality, Business and Tourism students.

Visit the companion website at www.routledge.com/cw/buglear for bonus teaching and learning resources. 

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Stats Means Business is an introductory and comprehensive textbook written especially for Hospitality, Business and Tourism students who take statistics or quantitative methods modules. By minimising technical language, providing clear definitions of key terms and giving emphasis to interpretation rather than technique, this book caters to beginners in the subject.

This book enables readers to appreciate the importance of statistical analysis in hospitality, tourism and other fields of business, understand statistical techniques, develop judgement in the selection of appropriate statistical techniques and interpret the results of statistical analysis.

This new edition has been fully revised and updated to include:

Stats Means Business is an ideal, accessible and practical introduction to statistics and quantitative research methods for Hospitality, Business and Tourism students.

Visit the companion website at www.routledge.com/cw/buglear for bonus teaching and learning resources. 

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