Sports Business Management

Decision Making Around the Globe

Nonfiction, Sports, Reference, Business & Finance
Cover of the book Sports Business Management by George Foster, Norman O'Reilly, Antonio Davila, Taylor and Francis
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Author: George Foster, Norman O'Reilly, Antonio Davila ISBN: 9781317419297
Publisher: Taylor and Francis Publication: January 8, 2016
Imprint: Routledge Language: English
Author: George Foster, Norman O'Reilly, Antonio Davila
ISBN: 9781317419297
Publisher: Taylor and Francis
Publication: January 8, 2016
Imprint: Routledge
Language: English

Sports Business Management will equip students with a comprehensive understanding of the sport industry. With a focus on management, strategy, marketing, and finance, the decision-making approach of the book emphasizes key concepts while translating them into practice.

Foster, O’Reilly, and Dávila present a set of modular chapters supported with plenty of examples, mini-cases, and exercises to help students apply the decision-making approach to real-world situations. Covering an international array of sports and organizations – including the Olympic Games, FIFA World Cup, US Major League Baseball, and more – the book also covers unique topics such as diversity in sport, the impact of technology, and social media. Rounding this out, the book provides around 50 Harvard/Stanford cases, along with case notes for instructors.

This is an ideal textbook for upper-level undergraduate and graduate students of sports business and management, fully supported by a companion website featuring PowerPoint slides, test questions, teaching notes, and other tools for instructors.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Sports Business Management will equip students with a comprehensive understanding of the sport industry. With a focus on management, strategy, marketing, and finance, the decision-making approach of the book emphasizes key concepts while translating them into practice.

Foster, O’Reilly, and Dávila present a set of modular chapters supported with plenty of examples, mini-cases, and exercises to help students apply the decision-making approach to real-world situations. Covering an international array of sports and organizations – including the Olympic Games, FIFA World Cup, US Major League Baseball, and more – the book also covers unique topics such as diversity in sport, the impact of technology, and social media. Rounding this out, the book provides around 50 Harvard/Stanford cases, along with case notes for instructors.

This is an ideal textbook for upper-level undergraduate and graduate students of sports business and management, fully supported by a companion website featuring PowerPoint slides, test questions, teaching notes, and other tools for instructors.

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