Social Network Analysis in Telecommunications

Business & Finance, Management & Leadership, Planning & Forecasting
Cover of the book Social Network Analysis in Telecommunications by Carlos Andre Reis Pinheiro, Wiley
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Author: Carlos Andre Reis Pinheiro ISBN: 9781118010952
Publisher: Wiley Publication: May 9, 2011
Imprint: Wiley Language: English
Author: Carlos Andre Reis Pinheiro
ISBN: 9781118010952
Publisher: Wiley
Publication: May 9, 2011
Imprint: Wiley
Language: English

A timely look at effective use of social network analysis within the telecommunications industry to boost customer relationships

The key to any successful company is the relationship that it builds with its customers. This book shows how social network analysis, analytics, and marketing knowledge can be combined to create a positive customer experience within the telecommunications industry.

  • Reveals how telecommunications companies can effectively enhance their relationships with customers
  • Provides the groundwork for defining social network analysis
  • Defines the tools that can be used to address social network problems

A must-read for any professionals eager to distinguish their products in the marketplace, this book shows you how to get it done right, with social network analysis.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

A timely look at effective use of social network analysis within the telecommunications industry to boost customer relationships

The key to any successful company is the relationship that it builds with its customers. This book shows how social network analysis, analytics, and marketing knowledge can be combined to create a positive customer experience within the telecommunications industry.

A must-read for any professionals eager to distinguish their products in the marketplace, this book shows you how to get it done right, with social network analysis.

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