Social Media

Principles and Applications

Nonfiction, Reference & Language, Language Arts, Communication, Social & Cultural Studies, Social Science
Cover of the book Social Media by Pavica Sheldon, Lexington Books
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Author: Pavica Sheldon ISBN: 9780739192658
Publisher: Lexington Books Publication: June 17, 2015
Imprint: Lexington Books Language: English
Author: Pavica Sheldon
ISBN: 9780739192658
Publisher: Lexington Books
Publication: June 17, 2015
Imprint: Lexington Books
Language: English

Social Media: Principles and Applications examines social media in interpersonal, mass-mediated, educational, organizational, and political settings. Social media technologies take on many different forms, including social network sites like Facebook and Twitter, blogs, wikis, online video and photo-sharing sites (e.g., Pinterest), rating and social bookmarking sites, and video/text chatting sites (e.g., Skype). Beginning with the principles of social media, Sheldon disassembles applications of social media in a variety of settings to understand who is using social media, how they develop meaningful relationships, and how they use social media during major events. Sheldon also delves into the political, educational, commercial, and privacy issues of social media use, making this an excellent resource for communication, psychology, and social media scholars.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Social Media: Principles and Applications examines social media in interpersonal, mass-mediated, educational, organizational, and political settings. Social media technologies take on many different forms, including social network sites like Facebook and Twitter, blogs, wikis, online video and photo-sharing sites (e.g., Pinterest), rating and social bookmarking sites, and video/text chatting sites (e.g., Skype). Beginning with the principles of social media, Sheldon disassembles applications of social media in a variety of settings to understand who is using social media, how they develop meaningful relationships, and how they use social media during major events. Sheldon also delves into the political, educational, commercial, and privacy issues of social media use, making this an excellent resource for communication, psychology, and social media scholars.

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