Rowdy Entrepreneurs and Insecure Dinosaurs

Popular Strategies for Innovation After the End of Endings

Business & Finance, Career Planning & Job Hunting, Entrepreneurship, Entrepreneurship & Small Business, Nonfiction, Social & Cultural Studies, Political Science
Cover of the book Rowdy Entrepreneurs and Insecure Dinosaurs by Murat Karamuftuoglu, John Hunt Publishing
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Author: Murat Karamuftuoglu ISBN: 9781780992884
Publisher: John Hunt Publishing Publication: April 26, 2013
Imprint: Zero Books Language: English
Author: Murat Karamuftuoglu
ISBN: 9781780992884
Publisher: John Hunt Publishing
Publication: April 26, 2013
Imprint: Zero Books
Language: English
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Rowdy Entrepreneurs and Insecure Dinosaurs is about invention and innovation in the context of postmodern society and information economy. It applies "popular culture" theory to such companies as Virgin, Microsoft, and Apple, to analyse their innovation strategies. This is the first book of its kind that mingles popular culture theory with innovation theory and entrepreneurship. It is written, true to the spirit of popular culture, in a lively style with abundant popular cultural references, and textual and visual puns.
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Rowdy Entrepreneurs and Insecure Dinosaurs is about invention and innovation in the context of postmodern society and information economy. It applies "popular culture" theory to such companies as Virgin, Microsoft, and Apple, to analyse their innovation strategies. This is the first book of its kind that mingles popular culture theory with innovation theory and entrepreneurship. It is written, true to the spirit of popular culture, in a lively style with abundant popular cultural references, and textual and visual puns.

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