Revenue Management

A Practical Pricing Perspective

Business & Finance, Management & Leadership, Planning & Forecasting, Management
Cover of the book Revenue Management by , Palgrave Macmillan UK
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Author: ISBN: 9780230294776
Publisher: Palgrave Macmillan UK Publication: December 8, 2010
Imprint: Palgrave Macmillan Language: English
Author:
ISBN: 9780230294776
Publisher: Palgrave Macmillan UK
Publication: December 8, 2010
Imprint: Palgrave Macmillan
Language: English
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Pricing is about deciding your market position whereas revenue management is the strategic and tactical decisions firms take in order to optimize revenues and profits. This book offers insights into research, theories, applications and innovations and how to makes these work in different industries.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Pricing is about deciding your market position whereas revenue management is the strategic and tactical decisions firms take in order to optimize revenues and profits. This book offers insights into research, theories, applications and innovations and how to makes these work in different industries.

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