Relationship Marketing

Business & Finance, Marketing & Sales, Public Relations
Cover of the book Relationship Marketing by Helen Peck, Martin Christopher, Moira Clark, Adrian Payne, Taylor and Francis
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Helen Peck, Martin Christopher, Moira Clark, Adrian Payne ISBN: 9781136369025
Publisher: Taylor and Francis Publication: June 17, 2013
Imprint: Routledge Language: English
Author: Helen Peck, Martin Christopher, Moira Clark, Adrian Payne
ISBN: 9781136369025
Publisher: Taylor and Francis
Publication: June 17, 2013
Imprint: Routledge
Language: English

Arranged in 6 sections, this title gives marketing practitioners and students critical examples of best practice from a variety of companies.

Alongside 'Relationship Marketing: bringing quality, customer service and marketing together' and 'Relationship Marketing for Competitive Advantage: winning and keeping customers' this new title provides readers with insights into marketing in the 21st century.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Arranged in 6 sections, this title gives marketing practitioners and students critical examples of best practice from a variety of companies.

Alongside 'Relationship Marketing: bringing quality, customer service and marketing together' and 'Relationship Marketing for Competitive Advantage: winning and keeping customers' this new title provides readers with insights into marketing in the 21st century.

More books from Taylor and Francis

Cover of the book Philosophy of Perception by Helen Peck, Martin Christopher, Moira Clark, Adrian Payne
Cover of the book Arianism: Roman Heresy and Barbarian Creed by Helen Peck, Martin Christopher, Moira Clark, Adrian Payne
Cover of the book Teaching Academic Writing by Helen Peck, Martin Christopher, Moira Clark, Adrian Payne
Cover of the book Travel, Discovery, Transformation by Helen Peck, Martin Christopher, Moira Clark, Adrian Payne
Cover of the book Food, Animals, and the Environment by Helen Peck, Martin Christopher, Moira Clark, Adrian Payne
Cover of the book Police Courts in Nineteenth-Century Scotland, Volume 2 by Helen Peck, Martin Christopher, Moira Clark, Adrian Payne
Cover of the book Planning for Sustainability by Helen Peck, Martin Christopher, Moira Clark, Adrian Payne
Cover of the book Population Persistence and Migration in Rural New York, 1855-1860 by Helen Peck, Martin Christopher, Moira Clark, Adrian Payne
Cover of the book Region, Religion and English Renaissance Literature by Helen Peck, Martin Christopher, Moira Clark, Adrian Payne
Cover of the book Sustainability in Contemporary Rural Japan by Helen Peck, Martin Christopher, Moira Clark, Adrian Payne
Cover of the book Mundane Objects by Helen Peck, Martin Christopher, Moira Clark, Adrian Payne
Cover of the book An Introduction to the Russian Novel by Helen Peck, Martin Christopher, Moira Clark, Adrian Payne
Cover of the book A Philosophical Investigation of Rape by Helen Peck, Martin Christopher, Moira Clark, Adrian Payne
Cover of the book The Generosity of the Dead by Helen Peck, Martin Christopher, Moira Clark, Adrian Payne
Cover of the book Understanding the Hospitality Consumer by Helen Peck, Martin Christopher, Moira Clark, Adrian Payne
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy