Reinventing Public Service Television for the Digital Future

Nonfiction, Entertainment, Television, Performing Arts
Cover of the book Reinventing Public Service Television for the Digital Future by Mary Debrett, Intellect Books Ltd
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Author: Mary Debrett ISBN: 9781841503967
Publisher: Intellect Books Ltd Publication: May 14, 2014
Imprint: Intellect Language: English
Author: Mary Debrett
ISBN: 9781841503967
Publisher: Intellect Books Ltd
Publication: May 14, 2014
Imprint: Intellect
Language: English

Once regarded as a system in decline, public service broadcasters have acquired renewed legitimacy in the digital environment, as drivers of digital take-up, innovators and trusted brands.Exploring this remarkable transformation, Reinventing Public Service Television for the Digital Future engages with the new opportunities and challenges facing public service media, outlining the ways in which interactive technologies are now expanding the delivery of diverse goals and enhancing public accountability.Drawing on fifty interviews with media industry and academic specialists from four countries this seminal work explores the constraints and possibilities of the public service system and its prospects for continued survival in the age of on-demand media.

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Once regarded as a system in decline, public service broadcasters have acquired renewed legitimacy in the digital environment, as drivers of digital take-up, innovators and trusted brands.Exploring this remarkable transformation, Reinventing Public Service Television for the Digital Future engages with the new opportunities and challenges facing public service media, outlining the ways in which interactive technologies are now expanding the delivery of diverse goals and enhancing public accountability.Drawing on fifty interviews with media industry and academic specialists from four countries this seminal work explores the constraints and possibilities of the public service system and its prospects for continued survival in the age of on-demand media.

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