Public Relations Research Annual

Volume 3

Business & Finance, Marketing & Sales, Public Relations, Nonfiction, Reference & Language, Language Arts, Communication
Cover of the book Public Relations Research Annual by , Taylor and Francis
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: ISBN: 9781136695384
Publisher: Taylor and Francis Publication: June 3, 2014
Imprint: Routledge Language: English
Author:
ISBN: 9781136695384
Publisher: Taylor and Francis
Publication: June 3, 2014
Imprint: Routledge
Language: English

Published in book form, this is a scholarly periodical of academic research in public relations, containing refereed reviews and reports of original studies. It follows the current trend toward more solidly grounded, theoretical research in a field that has only begun to mature. The studies and reviews presented represent the most contemporary thought and investigation brought to bear on this subject. Many relevant topics are discussed, including communication roles, women's issues in the feminization of the field, the concepts of symmetry and game theory, and finally, publics -- dealing with roles, risk takers, and how audiences receive, process, and retain messages on public policy issues.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Published in book form, this is a scholarly periodical of academic research in public relations, containing refereed reviews and reports of original studies. It follows the current trend toward more solidly grounded, theoretical research in a field that has only begun to mature. The studies and reviews presented represent the most contemporary thought and investigation brought to bear on this subject. Many relevant topics are discussed, including communication roles, women's issues in the feminization of the field, the concepts of symmetry and game theory, and finally, publics -- dealing with roles, risk takers, and how audiences receive, process, and retain messages on public policy issues.

More books from Taylor and Francis

Cover of the book Marketing Communications for Local Nonprofit Organizations by
Cover of the book Mystical Anthropology by
Cover of the book The Changing Geography of Africa and the Middle East by
Cover of the book Baal and the Politics of Poetry by
Cover of the book The African Inheritance by
Cover of the book Directions in Person-Environment Research and Practice (Routledge Revivals) by
Cover of the book Bio-Architecture by
Cover of the book The Third Reign of Louis XIV, c.1682-1715 by
Cover of the book Sustainable Happiness by
Cover of the book Who Needs the Past? by
Cover of the book Anarchism by
Cover of the book America's Water and Wastewater Crisis by
Cover of the book Italy's Foreign Policy in the Twenty-first Century by
Cover of the book Integrating Prosocial Learning with Education Standards by
Cover of the book Routledge Handbook of Contemporary India by
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy