Public Relations Metrics

Research and Evaluation

Business & Finance, Marketing & Sales, Public Relations, Nonfiction, Reference & Language, Language Arts, Communication, Social & Cultural Studies, Social Science
Cover of the book Public Relations Metrics by , Taylor and Francis
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: ISBN: 9781135593261
Publisher: Taylor and Francis Publication: September 11, 2009
Imprint: Routledge Language: English
Author:
ISBN: 9781135593261
Publisher: Taylor and Francis
Publication: September 11, 2009
Imprint: Routledge
Language: English

Responding to the increasing need in academia and the public relations profession, this volume presents the current state of knowledge in public relations measurement and evaluation.  The book brings together ideas and methods that can be used throughout the world, and scholars and practitioners from the United States, Europe, Asia, and Africa are represented.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Responding to the increasing need in academia and the public relations profession, this volume presents the current state of knowledge in public relations measurement and evaluation.  The book brings together ideas and methods that can be used throughout the world, and scholars and practitioners from the United States, Europe, Asia, and Africa are represented.

More books from Taylor and Francis

Cover of the book The Changing Face of Retailing in the Asia Pacific by
Cover of the book School-Age Pregnancy and Parenthood by
Cover of the book The Impact of China on Global Commodity Prices by
Cover of the book Integrating the Individual and the Organization by
Cover of the book Memorable Customer Experiences by
Cover of the book Liberation Practices by
Cover of the book Marxism/Structuralism/Education (RLE Edu L) by
Cover of the book Eating Disorders in Childhood and Adolescence by
Cover of the book Revival: The Life of Caesar (1933) by
Cover of the book European Review of Social Psychology: Volume 25 by
Cover of the book Displacement of Concepts by
Cover of the book The Ecology of the English Outlaw in Medieval Literature by
Cover of the book Corporate Social Responsibility and Trade Unions by
Cover of the book Neuropsychotherapy by
Cover of the book Japan and the High Treason Incident by
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy