Public Relations in the Nonprofit Sector

Theory and Practice

Business & Finance, Marketing & Sales, Public Relations, Nonfiction, Reference & Language, Language Arts, Communication
Cover of the book Public Relations in the Nonprofit Sector by , Taylor and Francis
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: ISBN: 9781317636908
Publisher: Taylor and Francis Publication: December 5, 2014
Imprint: Routledge Language: English
Author:
ISBN: 9781317636908
Publisher: Taylor and Francis
Publication: December 5, 2014
Imprint: Routledge
Language: English

Nonprofit organizations are managing to carry out sophisticated public relations programming that cultivates relationships with their key audiences. Their public relations challenges, however, have routinely been understudied. Budgetary and staffing restraints often limit how these organizations carry out their fundraising, public awareness and activism efforts, and client outreach. This volume explores a range of public relations theories and topics important to the management of nonprofit organizations, including crisis management, communicating to strengthen engagement online and offline, and recruiting and retaining volunteer and donor support.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Nonprofit organizations are managing to carry out sophisticated public relations programming that cultivates relationships with their key audiences. Their public relations challenges, however, have routinely been understudied. Budgetary and staffing restraints often limit how these organizations carry out their fundraising, public awareness and activism efforts, and client outreach. This volume explores a range of public relations theories and topics important to the management of nonprofit organizations, including crisis management, communicating to strengthen engagement online and offline, and recruiting and retaining volunteer and donor support.

More books from Taylor and Francis

Cover of the book Christopher Smart's English Lyrics by
Cover of the book Learning Spaces in Africa by
Cover of the book Dryland Management: Economic Case Studies by
Cover of the book International Politics of Recognition by
Cover of the book Thomas Cranmer by
Cover of the book Theology on Trial by
Cover of the book Hume's Skepticism in the Treatise of Human Nature by
Cover of the book Transnational Citizenship Across the Americas by
Cover of the book Buildings and Power by
Cover of the book The Rehnquist Court and Criminal Punishment by
Cover of the book The Makeup Artist Handbook by
Cover of the book Michelangelo by
Cover of the book Children's Places by
Cover of the book Responsible Tourist Behaviour by
Cover of the book The Medieval Account Books of the Mercers of London by
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy