Process-based Strategic Planning
Business & Finance, Management & Leadership, Planning & Forecasting, Management
| Author: | Rudolf Grünig, Richard Gaggl | ISBN: | 9783662094549 |
| Publisher: | Springer Berlin Heidelberg | Publication: | April 17, 2013 |
| Imprint: | Springer | Language: | English |
| Author: | Rudolf Grünig, Richard Gaggl |
| ISBN: | 9783662094549 |
| Publisher: | Springer Berlin Heidelberg |
| Publication: | April 17, 2013 |
| Imprint: | Springer |
| Language: | English |
Developing a company's future strategy is an important and complex task and is the core issue in this book. After a short introduction to strategic planning a heuristic process for determining future strategies is presented. This process is divided into seven steps and for each of these steps detailed recommendations for problem-solving are provided and illustrated through many concrete examples.
Developing a company's future strategy is an important and complex task and is the core issue in this book. After a short introduction to strategic planning a heuristic process for determining future strategies is presented. This process is divided into seven steps and for each of these steps detailed recommendations for problem-solving are provided and illustrated through many concrete examples.
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