Political Campaign Communication

Inside and Out

Nonfiction, Reference & Language, Language Arts, Communication
Cover of the book Political Campaign Communication by Larry Powell, Joseph Cowart, Taylor and Francis
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Author: Larry Powell, Joseph Cowart ISBN: 9781351965866
Publisher: Taylor and Francis Publication: December 6, 2017
Imprint: Routledge Language: English
Author: Larry Powell, Joseph Cowart
ISBN: 9781351965866
Publisher: Taylor and Francis
Publication: December 6, 2017
Imprint: Routledge
Language: English

Now in its third edition, Political Campaign Communication: Inside and Out examines the intricacies of political campaigning through the eyes of both an academic and a political consultant. Unlike others in its field, this text takes a broad view of political campaigning, discussing both theories and principles, along with topics such as political socialization, the role of money, ethics, and critical events. This new edition delves into ongoing changes in the American political environment, with fuller examinations of women and gender, the involvement of social media in political campaigning, political money, and ethics. Advanced undergraduate and graduate students of political communication can make use of updated chapter-by-chapter discussion questions and online practice quizzes.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Now in its third edition, Political Campaign Communication: Inside and Out examines the intricacies of political campaigning through the eyes of both an academic and a political consultant. Unlike others in its field, this text takes a broad view of political campaigning, discussing both theories and principles, along with topics such as political socialization, the role of money, ethics, and critical events. This new edition delves into ongoing changes in the American political environment, with fuller examinations of women and gender, the involvement of social media in political campaigning, political money, and ethics. Advanced undergraduate and graduate students of political communication can make use of updated chapter-by-chapter discussion questions and online practice quizzes.

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