Perspectives on Framing

Nonfiction, Health & Well Being, Psychology, Cognitive Psychology
Cover of the book Perspectives on Framing by , Taylor and Francis
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: ISBN: 9781136988646
Publisher: Taylor and Francis Publication: February 11, 2011
Imprint: Psychology Press Language: English
Author:
ISBN: 9781136988646
Publisher: Taylor and Francis
Publication: February 11, 2011
Imprint: Psychology Press
Language: English

Language comprises a major mark of humans compared with other primates and is the main vehicle for social interaction. A major characteristic of any natural language is that the same communication, idea, or intention can be articulated in different ways—in other words, the same message can be "framed" differently. The same medical treatment can be portrayed in terms chance of chance of success or chance of failure; energy reduction can be expressed in terms of savings per day or savings per year; and a task can be described as 80% completed or 20% uncompleted. In this book, contributors from a variety of disciplines—psychology, linguistics, marketing, political science, and medical decision making—come together to better understand the mechanisms underlying framing effects and assess their impact on the communication process.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Language comprises a major mark of humans compared with other primates and is the main vehicle for social interaction. A major characteristic of any natural language is that the same communication, idea, or intention can be articulated in different ways—in other words, the same message can be "framed" differently. The same medical treatment can be portrayed in terms chance of chance of success or chance of failure; energy reduction can be expressed in terms of savings per day or savings per year; and a task can be described as 80% completed or 20% uncompleted. In this book, contributors from a variety of disciplines—psychology, linguistics, marketing, political science, and medical decision making—come together to better understand the mechanisms underlying framing effects and assess their impact on the communication process.

More books from Taylor and Francis

Cover of the book Scripturalizing the Human by
Cover of the book Conversion in Late Antiquity: Christianity, Islam, and Beyond by
Cover of the book Archaeology, Economy and Society by
Cover of the book Credit Default Swap Markets in the Global Economy by
Cover of the book Pathways to Nationalism by
Cover of the book Systemic Risk and the Future of Insurance Regulation by
Cover of the book Let's Keep Talking by
Cover of the book Intersections in Basic and Applied Memory Research by
Cover of the book Jews in the Hellenistic and Roman Cities by
Cover of the book An Introduction to Electronic Art Through the Teaching of Jacques Lacan by
Cover of the book Freedom and Civilization by
Cover of the book Beyond Conservation by
Cover of the book Restoration Ireland by
Cover of the book A Handbook for Managing Mentoring Programs by
Cover of the book Man's Place in Nature, 1863 by
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy