Negotiating Business Narratives

Fables of the Information Technology, Automobile Manufacturing, and Financial Trading Industries

Business & Finance, Management & Leadership, Production & Operations Management, Industries & Professions, Industries
Cover of the book Negotiating Business Narratives by Sandford Borins, Beth Herst, Springer International Publishing
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Author: Sandford Borins, Beth Herst ISBN: 9783319779232
Publisher: Springer International Publishing Publication: March 28, 2018
Imprint: Palgrave Pivot Language: English
Author: Sandford Borins, Beth Herst
ISBN: 9783319779232
Publisher: Springer International Publishing
Publication: March 28, 2018
Imprint: Palgrave Pivot
Language: English

This book challenges the widely-held belief that popular narratives about business are invariably critical. It develops a more nuanced analytic model of private sector narrative and applies it to 63 recent narrative texts (movies, histories, biographies) produced in the US dealing with three major industries: information technology, automobile manufacturing, and financial trading. It identifies recurring patterns to compare sectors and to analyze their implications. Negotiating Business Narratives appeals to academics and practitioners interested in business and society, strategic management, and contemporary literature and films about business.

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This book challenges the widely-held belief that popular narratives about business are invariably critical. It develops a more nuanced analytic model of private sector narrative and applies it to 63 recent narrative texts (movies, histories, biographies) produced in the US dealing with three major industries: information technology, automobile manufacturing, and financial trading. It identifies recurring patterns to compare sectors and to analyze their implications. Negotiating Business Narratives appeals to academics and practitioners interested in business and society, strategic management, and contemporary literature and films about business.

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