Mousepads, Shoe Leather, and Hope

Lessons from the Howard Dean Campaign for the Future of Internet Politics

Nonfiction, Social & Cultural Studies, Political Science
Cover of the book Mousepads, Shoe Leather, and Hope by Zephyr Teachout, Thomas Streeter, Taylor and Francis
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Author: Zephyr Teachout, Thomas Streeter ISBN: 9781317255864
Publisher: Taylor and Francis Publication: December 3, 2015
Imprint: Routledge Language: English
Author: Zephyr Teachout, Thomas Streeter
ISBN: 9781317255864
Publisher: Taylor and Francis
Publication: December 3, 2015
Imprint: Routledge
Language: English

Howard Dean's campaign for president changed the way in which campaigns are run today. With an unlikely collection of highly talented and motivated staffers drawn from a variety of backgrounds, the Dean campaign transformed the way in which money was raised and supporters galvanized by using the Internet. Surprisingly, many of the campaign staff members were neither computer whizzes nor practiced political operatives, even though that is how some of them are identified today. This book allows key individuals in the campaign the chance to tell their stories with an eye to documenting the Internet campaign revolution and providing lessons to future campaigns. Howard Dean's inspirational statement of what it took for his campaign to get as far as it did-"mousepads, shoe leather, and hope"-holds great wisdom for anyone campaigning today, especially the 2008 presidential candidates.

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Howard Dean's campaign for president changed the way in which campaigns are run today. With an unlikely collection of highly talented and motivated staffers drawn from a variety of backgrounds, the Dean campaign transformed the way in which money was raised and supporters galvanized by using the Internet. Surprisingly, many of the campaign staff members were neither computer whizzes nor practiced political operatives, even though that is how some of them are identified today. This book allows key individuals in the campaign the chance to tell their stories with an eye to documenting the Internet campaign revolution and providing lessons to future campaigns. Howard Dean's inspirational statement of what it took for his campaign to get as far as it did-"mousepads, shoe leather, and hope"-holds great wisdom for anyone campaigning today, especially the 2008 presidential candidates.

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