More Than a Hobby
How a $600 Startup Became America's Home and Craft Superstore
Business & Finance, Marketing & Sales, Retailing
| Author: | David Green | ISBN: | 9781418513740 |
| Publisher: | Thomas Nelson | Publication: | July 19, 2005 |
| Imprint: | Thomas Nelson | Language: | English |
| Author: | David Green |
| ISBN: | 9781418513740 |
| Publisher: | Thomas Nelson |
| Publication: | July 19, 2005 |
| Imprint: | Thomas Nelson |
| Language: | English |
More than a Hobby takes readers inside the mind of a low-key, likable Oklahoma entrepreneur who has created a unique shopping experience. How did his company go from a $600 loan to $1.3 billion in annual sales in just thirty-one years-especially when he wasn't groomed for this work either by heritage or by education?
Green was willing to go against the tide, allowing faith to play a huge part in the business. More Than a Hobby describes how this wildly successful business was built not on business-school theory, but on the founder's own experience as a grassroots store manager.
More than a Hobby takes readers inside the mind of a low-key, likable Oklahoma entrepreneur who has created a unique shopping experience. How did his company go from a $600 loan to $1.3 billion in annual sales in just thirty-one years-especially when he wasn't groomed for this work either by heritage or by education?
Green was willing to go against the tide, allowing faith to play a huge part in the business. More Than a Hobby describes how this wildly successful business was built not on business-school theory, but on the founder's own experience as a grassroots store manager.
