Modern Monopolies

What It Takes to Dominate the 21st Century Economy

Business & Finance, Industries & Professions, Industries, Career Planning & Job Hunting, Entrepreneurship, Entrepreneurship & Small Business
Cover of the book Modern Monopolies by Alex Moazed, Nicholas L. Johnson, St. Martin's Press
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Alex Moazed, Nicholas L. Johnson ISBN: 9781250091901
Publisher: St. Martin's Press Publication: May 31, 2016
Imprint: St. Martin's Press Language: English
Author: Alex Moazed, Nicholas L. Johnson
ISBN: 9781250091901
Publisher: St. Martin's Press
Publication: May 31, 2016
Imprint: St. Martin's Press
Language: English

What do Google, Snapchat, Tinder, Amazon, and Uber have in common, besides soaring market share? They're platforms - a new business model that has quietly become the only game in town, creating vast fortunes for its founders while dominating everyone's daily life. A platform, by definition, creates value by facilitating an exchange between two or more interdependent groups. So, rather that making things, they simply connect people.

The Internet today is awash in platforms - Facebook is responsible for nearly 25 percent of total Web visits, and the Google platform crash in 2013 took about 40 percent of Internet traffic with it. Representing the ten most trafficked sites in the U.S., platforms are also prominent over the globe; in China, they hold the top eight spots in web traffic rankings.

The advent of mobile computing and its ubiquitous connectivity have forever altered how we interact with each other, melding the digital and physical worlds and blurring distinctions between "offline" and "online." These platform giants are expanding their influence from the digital world to the whole economy. Yet, few people truly grasp the radical structural shifts of the last ten years. In Modern Monopolies, Alex Moazed and Nicholas L. Johnson tell the definitive story of what has changed, what it means for businesses today, and how managers, entrepreneurs, and business owners can adapt and thrive in this new era.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

What do Google, Snapchat, Tinder, Amazon, and Uber have in common, besides soaring market share? They're platforms - a new business model that has quietly become the only game in town, creating vast fortunes for its founders while dominating everyone's daily life. A platform, by definition, creates value by facilitating an exchange between two or more interdependent groups. So, rather that making things, they simply connect people.

The Internet today is awash in platforms - Facebook is responsible for nearly 25 percent of total Web visits, and the Google platform crash in 2013 took about 40 percent of Internet traffic with it. Representing the ten most trafficked sites in the U.S., platforms are also prominent over the globe; in China, they hold the top eight spots in web traffic rankings.

The advent of mobile computing and its ubiquitous connectivity have forever altered how we interact with each other, melding the digital and physical worlds and blurring distinctions between "offline" and "online." These platform giants are expanding their influence from the digital world to the whole economy. Yet, few people truly grasp the radical structural shifts of the last ten years. In Modern Monopolies, Alex Moazed and Nicholas L. Johnson tell the definitive story of what has changed, what it means for businesses today, and how managers, entrepreneurs, and business owners can adapt and thrive in this new era.

More books from St. Martin's Press

Cover of the book Save Me by Alex Moazed, Nicholas L. Johnson
Cover of the book A Good Hanging by Alex Moazed, Nicholas L. Johnson
Cover of the book Denim Mania by Alex Moazed, Nicholas L. Johnson
Cover of the book Paris Between Empires by Alex Moazed, Nicholas L. Johnson
Cover of the book Burn For Me by Alex Moazed, Nicholas L. Johnson
Cover of the book The Core: Teaching Your Child the Foundations of Classical Education by Alex Moazed, Nicholas L. Johnson
Cover of the book From Mother to Daughter by Alex Moazed, Nicholas L. Johnson
Cover of the book The Naked Eye by Alex Moazed, Nicholas L. Johnson
Cover of the book Justice for Sara by Alex Moazed, Nicholas L. Johnson
Cover of the book Managing in the Next Society by Alex Moazed, Nicholas L. Johnson
Cover of the book Agatha Raisin and the Witch of Wyckhadden by Alex Moazed, Nicholas L. Johnson
Cover of the book The Politics of Deception by Alex Moazed, Nicholas L. Johnson
Cover of the book Escape from Film School by Alex Moazed, Nicholas L. Johnson
Cover of the book Blackthorn Winter by Alex Moazed, Nicholas L. Johnson
Cover of the book Cloudy With A Chance Of Marriage by Alex Moazed, Nicholas L. Johnson
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy