Menus for Movieland

Newspapers and the Emergence of American Film Culture, 1913–1916

Nonfiction, Entertainment, Performing Arts, Business Aspects, Film, History & Criticism
Cover of the book Menus for Movieland by Richard Abel, University of California Press
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Author: Richard Abel ISBN: 9780520961883
Publisher: University of California Press Publication: September 1, 2015
Imprint: University of California Press Language: English
Author: Richard Abel
ISBN: 9780520961883
Publisher: University of California Press
Publication: September 1, 2015
Imprint: University of California Press
Language: English

At the turn of the past century, the main function of a newspaper was to offer “menus” by which readers could make sense of modern life and imagine how to order their daily lives. Among those menus in the mid-1910s were several that mediated the interests of movie manufacturers, distributors, exhibitors, and the rapidly expanding audience of fans. This writing about the movies arguably played a crucial role in the emergence of American popular film culture, negotiating among national, regional, and local interests to shape fans’ ephemeral experience of moviegoing, their repeated encounters with the fantasy worlds of “movieland,” and their attractions to certain stories and stars. Moreover, many of these weekend pages, daily columns, and film reviews were written and consumed by women, including one teenage girl who compiled a rare surviving set of scrapbooks. Based on extensive original research, Menus for Movieland substantially revises what moviegoing meant in the transition to what we now think of as Hollywood.

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At the turn of the past century, the main function of a newspaper was to offer “menus” by which readers could make sense of modern life and imagine how to order their daily lives. Among those menus in the mid-1910s were several that mediated the interests of movie manufacturers, distributors, exhibitors, and the rapidly expanding audience of fans. This writing about the movies arguably played a crucial role in the emergence of American popular film culture, negotiating among national, regional, and local interests to shape fans’ ephemeral experience of moviegoing, their repeated encounters with the fantasy worlds of “movieland,” and their attractions to certain stories and stars. Moreover, many of these weekend pages, daily columns, and film reviews were written and consumed by women, including one teenage girl who compiled a rare surviving set of scrapbooks. Based on extensive original research, Menus for Movieland substantially revises what moviegoing meant in the transition to what we now think of as Hollywood.

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