Marketing Through Turbulent Times
Business & Finance, Marketing & Sales, Nonfiction, Social & Cultural Studies, Social Science
| Author: | Jenny Darroch | ISBN: | 9780230251182 |
| Publisher: | Palgrave Macmillan UK | Publication: | October 23, 2009 |
| Imprint: | Palgrave Macmillan | Language: | English |
| Author: | Jenny Darroch |
| ISBN: | 9780230251182 |
| Publisher: | Palgrave Macmillan UK |
| Publication: | October 23, 2009 |
| Imprint: | Palgrave Macmillan |
| Language: | English |
Marketing Through Turbulent Times offers a range of tools, principles and approaches for decision makers who want to lead their organization toward a robust future by ensuring that their marketing strategies are not only relevant for today's difficult environment but will also lay the foundation for innovative growth opportunities.
Marketing Through Turbulent Times offers a range of tools, principles and approaches for decision makers who want to lead their organization toward a robust future by ensuring that their marketing strategies are not only relevant for today's difficult environment but will also lay the foundation for innovative growth opportunities.
