Managing Networks in International Business

Business & Finance
Cover of the book Managing Networks in International Business by M. Forsgren, J. Johanson, Taylor and Francis
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Author: M. Forsgren, J. Johanson ISBN: 9781317762461
Publisher: Taylor and Francis Publication: February 4, 2014
Imprint: Routledge Language: English
Author: M. Forsgren, J. Johanson
ISBN: 9781317762461
Publisher: Taylor and Francis
Publication: February 4, 2014
Imprint: Routledge
Language: English

The book introduces a unique and innovative perspective for the study of international business networking. In contrast to the standard construction of models for optimal strategic decision-making, the essays in this book emphasise interpretation, learning by doing, trust and co-operation in the international business community. The editors focus upon business relationships within and between firms as well as the importance of middle management in the international arena.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

The book introduces a unique and innovative perspective for the study of international business networking. In contrast to the standard construction of models for optimal strategic decision-making, the essays in this book emphasise interpretation, learning by doing, trust and co-operation in the international business community. The editors focus upon business relationships within and between firms as well as the importance of middle management in the international arena.

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