Managerial Economics
A Game Theoretic Approach
Business & Finance, Management & Leadership, Management Science, Management
| Author: | Tim Fisher, Robert Waschik | ISBN: | 9781134483174 |
| Publisher: | Taylor and Francis | Publication: | December 20, 2005 |
| Imprint: | Routledge | Language: | English |
| Author: | Tim Fisher, Robert Waschik |
| ISBN: | 9781134483174 |
| Publisher: | Taylor and Francis |
| Publication: | December 20, 2005 |
| Imprint: | Routledge |
| Language: | English |
This book can be used as a way of introducing business and management students to economic concepts as well as providing economics students with a clear grasp of how to use the skills they will need in the world of business.
Topics covered include:
*product differentiation
*price discrimination
*hiring and training workers
*labor-management relations
*international trade
A host of key features are employed to add colour to the text including case studies, examples and discussion questions. Scenarios presented centre upon a diverse range of subjects and firms including Eurostar, NHL hockey equipment, Chevrolet, Philips and pension plans.
This book can be used as a way of introducing business and management students to economic concepts as well as providing economics students with a clear grasp of how to use the skills they will need in the world of business.
Topics covered include:
*product differentiation
*price discrimination
*hiring and training workers
*labor-management relations
*international trade
A host of key features are employed to add colour to the text including case studies, examples and discussion questions. Scenarios presented centre upon a diverse range of subjects and firms including Eurostar, NHL hockey equipment, Chevrolet, Philips and pension plans.
