Majority and Minority Influence
Societal Meaning and Cognitive Elaboration
Nonfiction, Health & Well Being, Psychology, Experimental Psychology, Social Psychology
| Author: | ISBN: | 9781317355724 | |
| Publisher: | Taylor and Francis | Publication: | April 7, 2017 |
| Imprint: | Routledge | Language: | English |
| Author: | |
| ISBN: | 9781317355724 |
| Publisher: | Taylor and Francis |
| Publication: | April 7, 2017 |
| Imprint: | Routledge |
| Language: | English |
Majority and minority influence research examines how groups influence the attitudes, thoughts and behaviours of individuals, groups and society as a whole. This volume collects recent work by an international group of scholars, representing a variety of different theoretical approaches to majority and minority influence.
The book provides a thorough evaluation of significant current developments with a particular focus on how active minorities can influence people’s thinking and behaviour, fight against conformity and contribute to real social change. It also discusses the following themes:
- Social vs. cognitive processes of social influence: cooperation vs. antagonism
- Majority and minority influence: a singular or a dual socio-psychological process?
- Conversion vs appropriation of minority ideas
- Different meta-theoretical considerations underlying social influence research
New avenues for future research are presented and many are born from a new integration between influence and persuasion theoretical traditions.
By focusing on the societal dimension of social influence this book contributes to filling a theoretical and epistemological gap in the relative literature. It offers a balanced and thorough presentation of the distinct theoretical and epistemological approaches employed by active and important researchers in the field making it essential reading for researchers and upper-level students of social psychology.
Majority and minority influence research examines how groups influence the attitudes, thoughts and behaviours of individuals, groups and society as a whole. This volume collects recent work by an international group of scholars, representing a variety of different theoretical approaches to majority and minority influence.
The book provides a thorough evaluation of significant current developments with a particular focus on how active minorities can influence people’s thinking and behaviour, fight against conformity and contribute to real social change. It also discusses the following themes:
- Social vs. cognitive processes of social influence: cooperation vs. antagonism
- Majority and minority influence: a singular or a dual socio-psychological process?
- Conversion vs appropriation of minority ideas
- Different meta-theoretical considerations underlying social influence research
New avenues for future research are presented and many are born from a new integration between influence and persuasion theoretical traditions.
By focusing on the societal dimension of social influence this book contributes to filling a theoretical and epistemological gap in the relative literature. It offers a balanced and thorough presentation of the distinct theoretical and epistemological approaches employed by active and important researchers in the field making it essential reading for researchers and upper-level students of social psychology.
