It Happens at Comic-Con

Ethnographic Essays on a Pop Culture Phenomenon

Nonfiction, Social & Cultural Studies, Social Science, Cultural Studies, Popular Culture
Cover of the book It Happens at Comic-Con by , McFarland & Company, Inc., Publishers
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Author: ISBN: 9781476614472
Publisher: McFarland & Company, Inc., Publishers Publication: February 18, 2014
Imprint: Language: English
Author:
ISBN: 9781476614472
Publisher: McFarland & Company, Inc., Publishers
Publication: February 18, 2014
Imprint:
Language: English

This collection of 13 new essays employs ethnographic methods to investigate San Diego’s Comic-Con International, the largest annual celebration of the popular arts in North America. Working from a common grounding in fan studies, these individual explorations examine a range of cultural practices at an event drawing crowds of nearly 125,000 each summer. Investigations range from the practices of fans costuming themselves to the talk of corporate marketers. The collection seeks to expand fan studies, exploring Comic-Con International more deeply than any publication before it.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

This collection of 13 new essays employs ethnographic methods to investigate San Diego’s Comic-Con International, the largest annual celebration of the popular arts in North America. Working from a common grounding in fan studies, these individual explorations examine a range of cultural practices at an event drawing crowds of nearly 125,000 each summer. Investigations range from the practices of fans costuming themselves to the talk of corporate marketers. The collection seeks to expand fan studies, exploring Comic-Con International more deeply than any publication before it.

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