Introduction to Communication Studies

Nonfiction, Social & Cultural Studies, Social Science
Cover of the book Introduction to Communication Studies by John Fiske, Taylor and Francis
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: John Fiske ISBN: 9781136870170
Publisher: Taylor and Francis Publication: October 18, 2010
Imprint: Routledge Language: English
Author: John Fiske
ISBN: 9781136870170
Publisher: Taylor and Francis
Publication: October 18, 2010
Imprint: Routledge
Language: English

This revised edition of a now classic text includes a new introduction by Henry Jenkins, explaining ‘Why Fiske Still Matters’ for today’s students, followed by a discussion between former Fiske students Ron Becker, Elana Levine, Darrell Newton and Pamela Wilson on the theme of ‘Structuralism and Semiotics, Fiske-Style’. Both underline the continuing relevance of this foundational text in communication studies.

How can we study communication? What are the main theories and methods of approach?

This classic text provides a lucid, accessible introduction to the main authorities in the field of communication studies, aimed at students coming to the subject for the first time. It outlines a range of methods of analysing examples of communication, and describes the theories underpinning them. Thus armed, the reader will be able to tease out the latent cultural meanings in such apparently simple communications as news photos or popular TV programmes, and to see them with new eyes.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

This revised edition of a now classic text includes a new introduction by Henry Jenkins, explaining ‘Why Fiske Still Matters’ for today’s students, followed by a discussion between former Fiske students Ron Becker, Elana Levine, Darrell Newton and Pamela Wilson on the theme of ‘Structuralism and Semiotics, Fiske-Style’. Both underline the continuing relevance of this foundational text in communication studies.

How can we study communication? What are the main theories and methods of approach?

This classic text provides a lucid, accessible introduction to the main authorities in the field of communication studies, aimed at students coming to the subject for the first time. It outlines a range of methods of analysing examples of communication, and describes the theories underpinning them. Thus armed, the reader will be able to tease out the latent cultural meanings in such apparently simple communications as news photos or popular TV programmes, and to see them with new eyes.

More books from Taylor and Francis

Cover of the book Adding Value (RLE Marketing) by John Fiske
Cover of the book Paranoia by John Fiske
Cover of the book The National Question in Nigeria by John Fiske
Cover of the book The Englishwoman's Review of Social and Industrial Questions by John Fiske
Cover of the book Mary Douglas by John Fiske
Cover of the book New Age Spirituality by John Fiske
Cover of the book The Environmental Communication Yearbook by John Fiske
Cover of the book Development of Small-scale Industries During the New Order Government in Indonesia by John Fiske
Cover of the book Enforcing Pollution Control Laws by John Fiske
Cover of the book The Natural and the Social by John Fiske
Cover of the book China's Communist Revolutions by John Fiske
Cover of the book History, Memory, and State-Sponsored Violence by John Fiske
Cover of the book Geoffrey Chaucer by John Fiske
Cover of the book Leisure and the Changing City 1870 - 1914 (Routledge Revivals) by John Fiske
Cover of the book Whatever Happened to the Leisure Society? by John Fiske
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy