Author: | Kathleen Keene | ISBN: | 9781301596409 |
Publisher: | Cognito Guides | Publication: | October 30, 2012 |
Imprint: | Smashwords Edition | Language: | English |
Author: | Kathleen Keene |
ISBN: | 9781301596409 |
Publisher: | Cognito Guides |
Publication: | October 30, 2012 |
Imprint: | Smashwords Edition |
Language: | English |
Cognito Guides - How to Audit your Intellectual Property
In the knowledge economy Intellectual Property (IP) is becoming more and more important. "How to Audit your Intellectual Property" has been written for the manager in a research organisation, technical business or other enterprise who is beginning to build experience in managing IP and wants to extract maximum value and benefit from it.
The first task for you, the new manager, will be to understand exactly what IP assets your organisation possesses and which of those have the greatest commercial potential. This Cognito Guide sets out a clear and simple approach to a structured audit of your IP portfolio that can be implemented whatever the nature of your business and whatever the size and complexity of your IP portfolio. Together with the Cognito Guides "How to write your Business Plan" and "Strategies for Exploiting Intellectual Property", this Guide will give the new manager the understanding and confidence to set out towards success in commercialising intellectual property assets.
Cognito Guides - How to Audit your Intellectual Property
In the knowledge economy Intellectual Property (IP) is becoming more and more important. "How to Audit your Intellectual Property" has been written for the manager in a research organisation, technical business or other enterprise who is beginning to build experience in managing IP and wants to extract maximum value and benefit from it.
The first task for you, the new manager, will be to understand exactly what IP assets your organisation possesses and which of those have the greatest commercial potential. This Cognito Guide sets out a clear and simple approach to a structured audit of your IP portfolio that can be implemented whatever the nature of your business and whatever the size and complexity of your IP portfolio. Together with the Cognito Guides "How to write your Business Plan" and "Strategies for Exploiting Intellectual Property", this Guide will give the new manager the understanding and confidence to set out towards success in commercialising intellectual property assets.