How They Started: Global Brands

How 21 good ideas became great global businesses

Business & Finance, Career Planning & Job Hunting, Entrepreneurship, Entrepreneurship & Small Business
Cover of the book How They Started: Global Brands by , Crimson Publishing
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Author: ISBN: 9781854586421
Publisher: Crimson Publishing Publication: October 30, 2008
Imprint: Crimson Publishing Language: English
Author:
ISBN: 9781854586421
Publisher: Crimson Publishing
Publication: October 30, 2008
Imprint: Crimson Publishing
Language: English

Lots of us have ideas we think would make great businesses. Most of us never do anything with those ideas. But for those that do, a world of opportunity awaits them. This book is about 21 people who acted on their idea, made the first steps to start their business and subsequently went on to turn it into a global brand. From Adidas and Apple to Sony and Swatch, we reveal how some of the world’s biggest international businesses got of the ground, and those very first steps taken by their founders. How soon after they started did they venture overseas? Following on from the hugely successful How They Started, this next volume How They Started: Global Brands Edition takes the question one step further and asks ‘How do you turn an idea in to a global business?’

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Lots of us have ideas we think would make great businesses. Most of us never do anything with those ideas. But for those that do, a world of opportunity awaits them. This book is about 21 people who acted on their idea, made the first steps to start their business and subsequently went on to turn it into a global brand. From Adidas and Apple to Sony and Swatch, we reveal how some of the world’s biggest international businesses got of the ground, and those very first steps taken by their founders. How soon after they started did they venture overseas? Following on from the hugely successful How They Started, this next volume How They Started: Global Brands Edition takes the question one step further and asks ‘How do you turn an idea in to a global business?’

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