How Jack Ma Did It: An Analysis of Alibaba's Success (Best Business Books)

Business & Finance, Economics
Cover of the book How Jack Ma Did It: An Analysis of Alibaba's Success (Best Business Books) by Can Akdeniz, IntroBooks
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Author: Can Akdeniz ISBN: 9781310187063
Publisher: IntroBooks Publication: January 12, 2016
Imprint: Smashwords Edition Language: English
Author: Can Akdeniz
ISBN: 9781310187063
Publisher: IntroBooks
Publication: January 12, 2016
Imprint: Smashwords Edition
Language: English

Alibaba is huge and its success has been astounding. Its revenues are well into the billions and its online sales exceed those of more established companies like Amazon and eBay. What is now a monster company dominating the Chinese e-commerce market began as an 18-person operation founded in one enterprising man’s apartment. How did the company become such a global presence from such humble beginnings? That is one of the questions this book seeks to answer.

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Alibaba is huge and its success has been astounding. Its revenues are well into the billions and its online sales exceed those of more established companies like Amazon and eBay. What is now a monster company dominating the Chinese e-commerce market began as an 18-person operation founded in one enterprising man’s apartment. How did the company become such a global presence from such humble beginnings? That is one of the questions this book seeks to answer.

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