Health Communication and Sexual Health in India

Interpreting HIV and AIDS messages

Nonfiction, Social & Cultural Studies, Social Science, Cultural Studies, Ethnic Studies
Cover of the book Health Communication and Sexual Health in India by Ravindra Kumar Vemula, Taylor and Francis
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Ravindra Kumar Vemula ISBN: 9781351273428
Publisher: Taylor and Francis Publication: November 9, 2018
Imprint: Routledge Language: English
Author: Ravindra Kumar Vemula
ISBN: 9781351273428
Publisher: Taylor and Francis
Publication: November 9, 2018
Imprint: Routledge
Language: English

Over the past few years, ever since the advent of HIV and AIDS, there has been increasing discussion of the concept of sexual health. This upsurge is especially noticeable not only in the field of health education and promotion but also in academic sources. The recent discourse on sexual health is paralleled by an upsurge in the debate on sexual rights.

This book examines the social construction of sexual health in India through an analysis of HIV and AIDS messages. The broad objective of the chapters is to trace the growth and evolution of the concept of sexual health from a health communication perspective and to understand the role of the state in determining its form and structure. The methodology used includes comparative analysis of HIV and AIDS policies, document analysis on HIV and AIDS, poster and short films analysis, in depth and open-ended Interviews and case studies. The book shows that Sexual Health is constructed in various modes in India. The models that are elaborated are the Medical model that constructs HIV scientifically and in terms of a compromised immune system; the Epidemic model that identifies risk behaviours and transmission routes and the Moralistic model. Social constructions of AIDS as plague or punishment against society are advanced by moralists who equate HIV with taboo social and sexual behaviour and the political constructions highlights public health in the face of obstacles to treatment and the delivery of services to people living with HIV.

Bringing together current research and discussions on the three areas of policy, practices and theoretical perspectives related to the use and social construction of sexual health through HIV and AIDS communication approaches with specific reference to India, this book will be of interest to academics in the field of health communication, HIV and AIDS, and South Asian Studies.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Over the past few years, ever since the advent of HIV and AIDS, there has been increasing discussion of the concept of sexual health. This upsurge is especially noticeable not only in the field of health education and promotion but also in academic sources. The recent discourse on sexual health is paralleled by an upsurge in the debate on sexual rights.

This book examines the social construction of sexual health in India through an analysis of HIV and AIDS messages. The broad objective of the chapters is to trace the growth and evolution of the concept of sexual health from a health communication perspective and to understand the role of the state in determining its form and structure. The methodology used includes comparative analysis of HIV and AIDS policies, document analysis on HIV and AIDS, poster and short films analysis, in depth and open-ended Interviews and case studies. The book shows that Sexual Health is constructed in various modes in India. The models that are elaborated are the Medical model that constructs HIV scientifically and in terms of a compromised immune system; the Epidemic model that identifies risk behaviours and transmission routes and the Moralistic model. Social constructions of AIDS as plague or punishment against society are advanced by moralists who equate HIV with taboo social and sexual behaviour and the political constructions highlights public health in the face of obstacles to treatment and the delivery of services to people living with HIV.

Bringing together current research and discussions on the three areas of policy, practices and theoretical perspectives related to the use and social construction of sexual health through HIV and AIDS communication approaches with specific reference to India, this book will be of interest to academics in the field of health communication, HIV and AIDS, and South Asian Studies.

More books from Taylor and Francis

Cover of the book Unraveling The Right by Ravindra Kumar Vemula
Cover of the book Zen and the Art of Stand-Up Comedy by Ravindra Kumar Vemula
Cover of the book The Day John Met Paul by Ravindra Kumar Vemula
Cover of the book Internal Coaching by Ravindra Kumar Vemula
Cover of the book Reconstructing Restorative Justice Philosophy by Ravindra Kumar Vemula
Cover of the book Strategic Public Relations Leadership by Ravindra Kumar Vemula
Cover of the book Setting the Scene for Positive Behaviour in the Early Years by Ravindra Kumar Vemula
Cover of the book A General Drama of Pain by Ravindra Kumar Vemula
Cover of the book Humanitarian Architecture by Ravindra Kumar Vemula
Cover of the book A Concordance to the Poems of John Keats by Ravindra Kumar Vemula
Cover of the book Critical And Effective Histories by Ravindra Kumar Vemula
Cover of the book Response to Intervention and Continuous School Improvement by Ravindra Kumar Vemula
Cover of the book Cases in Public Policy and Administration by Ravindra Kumar Vemula
Cover of the book Health Policy in a Time of Crisis by Ravindra Kumar Vemula
Cover of the book Post-Fordism and Skill by Ravindra Kumar Vemula
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy