Hard sell

Advertising, affluence and transatlantic relations, c. 1951–69

Nonfiction, History, Reference, Historiography
Cover of the book Hard sell by Sean Nixon, Manchester University Press
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Author: Sean Nixon ISBN: 9781526111166
Publisher: Manchester University Press Publication: May 16, 2016
Imprint: Manchester University Press Language: English
Author: Sean Nixon
ISBN: 9781526111166
Publisher: Manchester University Press
Publication: May 16, 2016
Imprint: Manchester University Press
Language: English

Hard sell explores advertising in Britain in the 1950s and 60s through extensive new archival research in Britain and America, combining the study of business practices with analysis of television and press advertisements.

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Hard sell explores advertising in Britain in the 1950s and 60s through extensive new archival research in Britain and America, combining the study of business practices with analysis of television and press advertisements.

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