Author: | Lisa Portolan | ISBN: | 9781760681128 |
Publisher: | Bonnier Publishing Australia | Publication: | June 1, 2018 |
Imprint: | Echo | Language: | English |
Author: | Lisa Portolan |
ISBN: | 9781760681128 |
Publisher: | Bonnier Publishing Australia |
Publication: | June 1, 2018 |
Imprint: | Echo |
Language: | English |
In a world where data is the new currency, social media is turning us all into walking, talking brands and billboards and we’re meant to be mindful, manifesting and present, isn’t it a bit rich to be expected to be happy, too?
After a lifetime spent actively searching for happiness as well as studying it, millennial communications executive and yogi Lisa Portolan shares valuable insights into how we made happiness a science and an industry, created products around it and supported it with a whole heap of advertising to ensure that it works. But is brand ‘me’ just a recipe for unhappiness?
In a world where data is the new currency, social media is turning us all into walking, talking brands and billboards and we’re meant to be mindful, manifesting and present, isn’t it a bit rich to be expected to be happy, too?
After a lifetime spent actively searching for happiness as well as studying it, millennial communications executive and yogi Lisa Portolan shares valuable insights into how we made happiness a science and an industry, created products around it and supported it with a whole heap of advertising to ensure that it works. But is brand ‘me’ just a recipe for unhappiness?