Growing Local Value
How to Build Business Partnerships That Strengthen Your Community
Business & Finance, Career Planning & Job Hunting, Small Business
| Author: | Laury Hammel, Gun Denhart | ISBN: | 9781609943523 |
| Publisher: | Berrett-Koehler Publishers | Publication: | January 1, 2007 |
| Imprint: | Berrett-Koehler Publishers | Language: | English |
| Author: | Laury Hammel, Gun Denhart |
| ISBN: | 9781609943523 |
| Publisher: | Berrett-Koehler Publishers |
| Publication: | January 1, 2007 |
| Imprint: | Berrett-Koehler Publishers |
| Language: | English |
Growing a successful business is about meeting the needs of customers--and, by extension, the needs of the entire community. Turn your business into a good citizen and you can help ensure its success and contribute to making your community a great place to live and work. Growing Local Value shows how to build a values-driven business that is deeply embedded in local life. Drawing on real-world examples from Greyston Bakery, Wild Planet Toys, Powell's Books, and many other companies, Laury Hammel and Gun Denhart show how you can leverage every aspect of your business--from product creation to employee recruitment, vendor selection, and raising capital--to benefit both the community and the bottom line. Growing Local Value explores in depth how your business can contribute to its community--and the benefits it will receive when it does.
Growing a successful business is about meeting the needs of customers--and, by extension, the needs of the entire community. Turn your business into a good citizen and you can help ensure its success and contribute to making your community a great place to live and work. Growing Local Value shows how to build a values-driven business that is deeply embedded in local life. Drawing on real-world examples from Greyston Bakery, Wild Planet Toys, Powell's Books, and many other companies, Laury Hammel and Gun Denhart show how you can leverage every aspect of your business--from product creation to employee recruitment, vendor selection, and raising capital--to benefit both the community and the bottom line. Growing Local Value explores in depth how your business can contribute to its community--and the benefits it will receive when it does.
