Global Perspectives on Media Events in Contemporary Society

Nonfiction, Social & Cultural Studies, Social Science, Cultural Studies, Popular Culture, Sociology
Cover of the book Global Perspectives on Media Events in Contemporary Society by , IGI Global
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: ISBN: 9781466699694
Publisher: IGI Global Publication: February 25, 2016
Imprint: Information Science Reference Language: English
Author:
ISBN: 9781466699694
Publisher: IGI Global
Publication: February 25, 2016
Imprint: Information Science Reference
Language: English
Media events have been described as broadcasts that involve an engaged audience viewing the same event simultaneously; though this definition is still relevant, the way media outlets interact with and react to their audiences has greatly changed. This is in part due to the emergence of social media platforms which allow a participatory audience, something that genre-specific television channels now rely on. Because these genre-specific, 24-hour channels seek to hook viewers with hyperbolic presentation and the illusion of large media events, the original definition must be adapted. Global Perspectives on Media Events in Contemporary Society seeks to re-define the role of the media in relaying information about current events within a modern context. Determining what constitutes as and the proper presentation of a media event is of great importance given the ubiquity of media consumption. This book approaches the topic from historical, ceremonial, and globally cultural perspectives while addressing news, sports, and other significant current events. It is a vital resource for students and teachers of communication, media, and journalism, professionals in the media industry, policy makers, and sociologists.
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Media events have been described as broadcasts that involve an engaged audience viewing the same event simultaneously; though this definition is still relevant, the way media outlets interact with and react to their audiences has greatly changed. This is in part due to the emergence of social media platforms which allow a participatory audience, something that genre-specific television channels now rely on. Because these genre-specific, 24-hour channels seek to hook viewers with hyperbolic presentation and the illusion of large media events, the original definition must be adapted. Global Perspectives on Media Events in Contemporary Society seeks to re-define the role of the media in relaying information about current events within a modern context. Determining what constitutes as and the proper presentation of a media event is of great importance given the ubiquity of media consumption. This book approaches the topic from historical, ceremonial, and globally cultural perspectives while addressing news, sports, and other significant current events. It is a vital resource for students and teachers of communication, media, and journalism, professionals in the media industry, policy makers, and sociologists.

More books from IGI Global

Cover of the book Handbook of Research on Interactive Information Quality in Expanding Social Network Communications by
Cover of the book Electrocardiogram Signal Classification and Machine Learning by
Cover of the book Research Methodologies, Innovations and Philosophies in Software Systems Engineering and Information Systems by
Cover of the book Developments in Intelligent Agent Technologies and Multi-Agent Systems by
Cover of the book Approaches and Processes for Managing the Economics of Information Systems by
Cover of the book Encyclopedia of E-Health and Telemedicine by
Cover of the book Handbook of Research on Healthcare Administration and Management by
Cover of the book Instructional Technology Research, Design and Development by
Cover of the book Handbook of Research on Inventive Bioremediation Techniques by
Cover of the book Emerging Theory and Practice in Neuroprosthetics by
Cover of the book Handbook of Research on Technologies for Improving the 21st Century Workforce by
Cover of the book Accountancy and the Changing Landscape of Integrated Reporting by
Cover of the book Convergence of Contemporary Art, Visual Culture, and Global Civic Engagement by
Cover of the book Managerial Strategies and Solutions for Business Success in Asia by
Cover of the book Handbook of Research on Political Activism in the Information Age by
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy