Exploring the Dynamics of Consumerism in Developing Nations

Business & Finance, Marketing & Sales, Consumer Behaviour, Nonfiction, Social & Cultural Studies, Social Science
Cover of the book Exploring the Dynamics of Consumerism in Developing Nations by , IGI Global
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: ISBN: 9781522579083
Publisher: IGI Global Publication: January 11, 2019
Imprint: Business Science Reference Language: English
Author:
ISBN: 9781522579083
Publisher: IGI Global
Publication: January 11, 2019
Imprint: Business Science Reference
Language: English

As developing nations increase their consumption rate, their relevance in the global marketplace grows. Existing assumptions and postulations about consumer consumption in various societies are being displaced largely due to the dynamic nature of the market. However, research has not been adequately devoted to explore the developments in consumer behavior in developing nations, which has resulted in numerous unanswered questions. Exploring the Dynamics of Consumerism in Developing Nations provides vital research on consumer behavior in developing countries and changes in the socio-cultural dimensions of marketing. While highlighting topics such as celebrity influence, marketing malpractices, and the adoption of e-government, this publication is ideally designed for researchers, advanced-level students, policymakers, and managers.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

As developing nations increase their consumption rate, their relevance in the global marketplace grows. Existing assumptions and postulations about consumer consumption in various societies are being displaced largely due to the dynamic nature of the market. However, research has not been adequately devoted to explore the developments in consumer behavior in developing nations, which has resulted in numerous unanswered questions. Exploring the Dynamics of Consumerism in Developing Nations provides vital research on consumer behavior in developing countries and changes in the socio-cultural dimensions of marketing. While highlighting topics such as celebrity influence, marketing malpractices, and the adoption of e-government, this publication is ideally designed for researchers, advanced-level students, policymakers, and managers.

More books from IGI Global

Cover of the book Emerging Trends in the Development and Application of Composite Indicators by
Cover of the book Examining the Social and Economic Impacts of Conflict-Induced Migration by
Cover of the book Design, Implementation, and Evaluation of Virtual Learning Environments by
Cover of the book Analysis and Applications of Lattice Boltzmann Simulations by
Cover of the book Global Ideologies Surrounding Children's Rights and Social Justice by
Cover of the book Digital Tools for Computer Music Production and Distribution by
Cover of the book Interface Support for Creativity, Productivity, and Expression in Computer Graphics by
Cover of the book Emerging Applications in Supply Chains for Sustainable Business Development by
Cover of the book Web Semantics for Textual and Visual Information Retrieval by
Cover of the book Recent Challenges and Advances in Geotechnical Earthquake Engineering by
Cover of the book Human Resources in Healthcare, Health Informatics and Healthcare Systems by
Cover of the book Applying Big Data Analytics in Bioinformatics and Medicine by
Cover of the book Aligning Enterprise, System, and Software Architectures by
Cover of the book Knowledge Management for Competitive Advantage During Economic Crisis by
Cover of the book Serious Games and Virtual Worlds in Education, Professional Development, and Healthcare by
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy