Environmental Innovation and Firm Performance
A Natural Resource-Based View
Business & Finance, Management & Leadership, Planning & Forecasting, Management
| Author: | Javier Amores Salvadó, Gregorio Martín de Castro, Miriam Delgado Verde, José Emilio Navas López | ISBN: | 9781137264046 |
| Publisher: | Palgrave Macmillan UK | Publication: | October 29, 2012 |
| Imprint: | Palgrave Macmillan | Language: | English |
| Author: | Javier Amores Salvadó, Gregorio Martín de Castro, Miriam Delgado Verde, José Emilio Navas López |
| ISBN: | 9781137264046 |
| Publisher: | Palgrave Macmillan UK |
| Publication: | October 29, 2012 |
| Imprint: | Palgrave Macmillan |
| Language: | English |
The links between a firm's competitiveness and the natural environment have been studied since the mid 90's. This volume explores, both theoretically and empirically, the relationships between environmental product innovation, green image and firm performance.
The links between a firm's competitiveness and the natural environment have been studied since the mid 90's. This volume explores, both theoretically and empirically, the relationships between environmental product innovation, green image and firm performance.
