Entrepreneurship

Venture Initiation, Management and Development

Nonfiction, Social & Cultural Studies, Political Science, Business & Finance
Cover of the book Entrepreneurship by George Vozikis, Timothy Mescon, Howard Feldman, Eric W Liguori, Taylor and Francis
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Author: George Vozikis, Timothy Mescon, Howard Feldman, Eric W Liguori ISBN: 9781317471349
Publisher: Taylor and Francis Publication: December 18, 2014
Imprint: Routledge Language: English
Author: George Vozikis, Timothy Mescon, Howard Feldman, Eric W Liguori
ISBN: 9781317471349
Publisher: Taylor and Francis
Publication: December 18, 2014
Imprint: Routledge
Language: English

The authors present core concepts of entrepreneurship in an easy-to-follow, logical sequence. Starting with basic definitions and an overarching conceptual framework in Part I, the book then addresses topics pertaining to Venture Initiation (Part II), Venture Management (Part III), and Venture Development (Part IV). Each chapter contains a case study in which a real-life entrepreneur, who confronts the issues of growth and competition, is followed. Venture initiation and development are key components of this book.

Entrepreneurship has all the standard features that entrepreneurs-in-training need. The book's strength, however, lies in the clear, straightforward, and logical manner in which the various topics within this complex subject are presented. The book also includes learning objectives, outlines, terms, and review questions.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

The authors present core concepts of entrepreneurship in an easy-to-follow, logical sequence. Starting with basic definitions and an overarching conceptual framework in Part I, the book then addresses topics pertaining to Venture Initiation (Part II), Venture Management (Part III), and Venture Development (Part IV). Each chapter contains a case study in which a real-life entrepreneur, who confronts the issues of growth and competition, is followed. Venture initiation and development are key components of this book.

Entrepreneurship has all the standard features that entrepreneurs-in-training need. The book's strength, however, lies in the clear, straightforward, and logical manner in which the various topics within this complex subject are presented. The book also includes learning objectives, outlines, terms, and review questions.

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