Doing Research in the Business World

Business & Finance, Economics, Development & Growth, Management & Leadership, Management
Cover of the book Doing Research in the Business World by David E Gray, SAGE Publications
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Author: David E Gray ISBN: 9781473987944
Publisher: SAGE Publications Publication: November 16, 2016
Imprint: SAGE Publications Ltd Language: English
Author: David E Gray
ISBN: 9781473987944
Publisher: SAGE Publications
Publication: November 16, 2016
Imprint: SAGE Publications Ltd
Language: English

Get 12 months FREE access to an interactive eBook* when you buy the paperback! (Print paperback version only, ISBN 9781473915688*)*

Grounded in actual research and supported by the author’s 25 years of experience teaching business and management students, this book is designed especially for students and researchers in business looking to do practical research, and introduces them to the reality of conducting research for the classroom or the boardroom.

The reader is guided through each step of the research process including all the tools they need to collect, analyse and present data and are given advice on how to identify, design and complete appropriate projects, enabling them to develop their own research and maximize its impact. Global examples are included throughout from international markets and across the Business and Management discipline.

Packed full of learning features and complemented by a free interactive eBook* that includes author video chapter introductions,  top tips and skills, real world advice, templates and examples of published research, real world data sets, MCQs, PowerPoint slides, student exercises and journal articles, as well as employability advice and guidance on different types of assessment and dissemination, allowing access on the go and encouraging learning and retention whatever the reading or learning style.   

Suitable for anyone intending to conduct research in a variety of business contexts such as Management, Marketing, HRM and Organizational Studies

 

*interactivity only available through Vitalsource eBook

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Get 12 months FREE access to an interactive eBook* when you buy the paperback! (Print paperback version only, ISBN 9781473915688*)*

Grounded in actual research and supported by the author’s 25 years of experience teaching business and management students, this book is designed especially for students and researchers in business looking to do practical research, and introduces them to the reality of conducting research for the classroom or the boardroom.

The reader is guided through each step of the research process including all the tools they need to collect, analyse and present data and are given advice on how to identify, design and complete appropriate projects, enabling them to develop their own research and maximize its impact. Global examples are included throughout from international markets and across the Business and Management discipline.

Packed full of learning features and complemented by a free interactive eBook* that includes author video chapter introductions,  top tips and skills, real world advice, templates and examples of published research, real world data sets, MCQs, PowerPoint slides, student exercises and journal articles, as well as employability advice and guidance on different types of assessment and dissemination, allowing access on the go and encouraging learning and retention whatever the reading or learning style.   

Suitable for anyone intending to conduct research in a variety of business contexts such as Management, Marketing, HRM and Organizational Studies

 

*interactivity only available through Vitalsource eBook

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