Dealers of Lightning

Xerox PARC and the Dawn of the Computer Age

Business & Finance, Marketing & Sales, Research, Business Reference, Corporate History, Industries & Professions, Industries
Cover of the book Dealers of Lightning by Michael A. Hiltzik, HarperCollins e-books
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Michael A. Hiltzik ISBN: 9780061913501
Publisher: HarperCollins e-books Publication: May 19, 2009
Imprint: HarperCollins e-books Language: English
Author: Michael A. Hiltzik
ISBN: 9780061913501
Publisher: HarperCollins e-books
Publication: May 19, 2009
Imprint: HarperCollins e-books
Language: English

In the bestselling tradition of The Soul of a New Machine, Dealers of Lightning is a fascinating journey of intellectual creation. In the 1970s and '80s, Xerox Corporation brought together a brain-trust of engineering geniuses, a group of computer eccentrics dubbed PARC. This brilliant group created several monumental innovations that triggered a technological revolution, including the first personal computer, the laser printer, and the graphical interface (one of the main precursors of the Internet), only to see these breakthroughs rejected by the corporation. Yet, instead of giving up, these determined inventors turned their ideas into empires that radically altered contemporary life and changed the world.

Based on extensive interviews with the scientists, engineers, administrators, and executives who lived the story, this riveting chronicle details PARC's humble beginnings through its triumph as a hothouse for ideas, and shows why Xerox was never able to grasp, and ultimately exploit, the cutting-edge innovations PARC delivered. Dealers of Lightning offers an unprecedented look at the ideas, the inventions, and the individuals that propelled Xerox PARC to the frontier of technohistoiy--and the corporate machinations that almost prevented it from achieving greatness.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

In the bestselling tradition of The Soul of a New Machine, Dealers of Lightning is a fascinating journey of intellectual creation. In the 1970s and '80s, Xerox Corporation brought together a brain-trust of engineering geniuses, a group of computer eccentrics dubbed PARC. This brilliant group created several monumental innovations that triggered a technological revolution, including the first personal computer, the laser printer, and the graphical interface (one of the main precursors of the Internet), only to see these breakthroughs rejected by the corporation. Yet, instead of giving up, these determined inventors turned their ideas into empires that radically altered contemporary life and changed the world.

Based on extensive interviews with the scientists, engineers, administrators, and executives who lived the story, this riveting chronicle details PARC's humble beginnings through its triumph as a hothouse for ideas, and shows why Xerox was never able to grasp, and ultimately exploit, the cutting-edge innovations PARC delivered. Dealers of Lightning offers an unprecedented look at the ideas, the inventions, and the individuals that propelled Xerox PARC to the frontier of technohistoiy--and the corporate machinations that almost prevented it from achieving greatness.

More books from HarperCollins e-books

Cover of the book Vanishing and Other Stories by Michael A. Hiltzik
Cover of the book Seduction of a Proper Gentleman by Michael A. Hiltzik
Cover of the book The Wedding Night by Michael A. Hiltzik
Cover of the book Lasting Lessons from the Corner Office by Michael A. Hiltzik
Cover of the book Break Through Your Set Point by Michael A. Hiltzik
Cover of the book Trouble in Spades by Michael A. Hiltzik
Cover of the book Wasted by Michael A. Hiltzik
Cover of the book One Perfect Op by Michael A. Hiltzik
Cover of the book Guilty Series by Michael A. Hiltzik
Cover of the book You Can't Win a Fight with Your Client by Michael A. Hiltzik
Cover of the book Broken by Michael A. Hiltzik
Cover of the book Christmas Cookies by Michael A. Hiltzik
Cover of the book Running Money by Michael A. Hiltzik
Cover of the book The Rage of a Privileged Class by Michael A. Hiltzik
Cover of the book The Prenatal Prescription by Michael A. Hiltzik
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy