Culture Jam

How to Reverse America's Suicidal Consumer Binge--any Why We Must

Nonfiction, Social & Cultural Studies, Social Science, Cultural Studies, Popular Culture, Sociology
Cover of the book Culture Jam by Kalle Lasn, William Morrow Paperbacks
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Author: Kalle Lasn ISBN: 9780062234636
Publisher: William Morrow Paperbacks Publication: September 24, 2013
Imprint: William Morrow Paperbacks Language: English
Author: Kalle Lasn
ISBN: 9780062234636
Publisher: William Morrow Paperbacks
Publication: September 24, 2013
Imprint: William Morrow Paperbacks
Language: English

America is no longer a country but a multimillion-dollar brand, says Kalle Lasn and his fellow "culture jammers". The founder of Adbusters magazine, Lasn aims to stop the branding of America by changing the way information flows; the way institutions wield power; the way television stations are run; and the way the food, fashion, automobile, sports, music, and culture industries set agendas. With a courageous and compelling voice, Lasn deconstructs the advertising culture and our fixation on icons and brand names. And he shows how to organize resistance against the power trust that manages the brands by "uncooling" consumer items, by "dermarketing" fashions and celebrities, and by breaking the "media trance" of our TV-addicted age.

A powerful manifesto by a leading media activist, Culture Jam lays the foundations for the most significant social movement of the early twenty-first century -- a movement that can change the world and the way we think and live.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

America is no longer a country but a multimillion-dollar brand, says Kalle Lasn and his fellow "culture jammers". The founder of Adbusters magazine, Lasn aims to stop the branding of America by changing the way information flows; the way institutions wield power; the way television stations are run; and the way the food, fashion, automobile, sports, music, and culture industries set agendas. With a courageous and compelling voice, Lasn deconstructs the advertising culture and our fixation on icons and brand names. And he shows how to organize resistance against the power trust that manages the brands by "uncooling" consumer items, by "dermarketing" fashions and celebrities, and by breaking the "media trance" of our TV-addicted age.

A powerful manifesto by a leading media activist, Culture Jam lays the foundations for the most significant social movement of the early twenty-first century -- a movement that can change the world and the way we think and live.

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