Crowdsourcing Your Sales

Let Your Customers Sell Themselves (and Others)

Business & Finance
Cover of the book Crowdsourcing Your Sales by Barry Libert, Jon Spector, Pearson Education
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Author: Barry Libert, Jon Spector ISBN: 9780137082858
Publisher: Pearson Education Publication: February 15, 2010
Imprint: FT Press Language: English
Author: Barry Libert, Jon Spector
ISBN: 9780137082858
Publisher: Pearson Education
Publication: February 15, 2010
Imprint: FT Press
Language: English

This Element is an excerpt from We Are Smarter Than Me: How to Unleash the Power of Crowds in Your Business (9780132244794) by Barry Libert and Jon Spector. Available in print and digital formats.

 

How to build a crowdsourced, word-of-mouth sales and marketing operation that works!

 

As P&G’s Web site boasts, “Three billion times a day P&G brands touch the lives of people around the world.” But the company has another, very different line of business. It offers the services of hundreds of thousands of moms and teenagers as word-of-mouth marketers–for its own divisions and those of other organizations as well.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

This Element is an excerpt from We Are Smarter Than Me: How to Unleash the Power of Crowds in Your Business (9780132244794) by Barry Libert and Jon Spector. Available in print and digital formats.

 

How to build a crowdsourced, word-of-mouth sales and marketing operation that works!

 

As P&G’s Web site boasts, “Three billion times a day P&G brands touch the lives of people around the world.” But the company has another, very different line of business. It offers the services of hundreds of thousands of moms and teenagers as word-of-mouth marketers–for its own divisions and those of other organizations as well.

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