Communication Theory

Media, Technology and Society

Nonfiction, Reference & Language, Language Arts, Communication, Reference
Cover of the book Communication Theory by Dr David Holmes, SAGE Publications
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Dr David Holmes ISBN: 9781473903142
Publisher: SAGE Publications Publication: March 15, 2005
Imprint: SAGE Publications Ltd Language: English
Author: Dr David Holmes
ISBN: 9781473903142
Publisher: SAGE Publications
Publication: March 15, 2005
Imprint: SAGE Publications Ltd
Language: English

`This is a very clear and concise summary of media studies, present and future. There is no other book that can both be used as a teaching tool and can help scholars organize their thinking about new media as this book can' - Steve Jones, University of Chicago

This book offers an introduction to communication theory that is appropriate to our post-broadcast, interactive, media environment. The author contrasts the `first media age' of broadcast with the `second media age' of interactivity.

Communication Theory argues that the different kinds of communication dynamics found in cyberspace demand a reassessment of the methodologies used to explore media, as well as new understandings of the concepts of interaction and community (virtual communities and broadcast communities).

The media are examined not simply in terms of content, but also in terms of medium and network forms. Holmes also explores the differences between analogue and digital cultures, and between cyberspace and virtual reality.

The book serves both as an upper level textbook for New Media courses and a good general guide to understanding the sociological complexities of the modern communications environment.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

`This is a very clear and concise summary of media studies, present and future. There is no other book that can both be used as a teaching tool and can help scholars organize their thinking about new media as this book can' - Steve Jones, University of Chicago

This book offers an introduction to communication theory that is appropriate to our post-broadcast, interactive, media environment. The author contrasts the `first media age' of broadcast with the `second media age' of interactivity.

Communication Theory argues that the different kinds of communication dynamics found in cyberspace demand a reassessment of the methodologies used to explore media, as well as new understandings of the concepts of interaction and community (virtual communities and broadcast communities).

The media are examined not simply in terms of content, but also in terms of medium and network forms. Holmes also explores the differences between analogue and digital cultures, and between cyberspace and virtual reality.

The book serves both as an upper level textbook for New Media courses and a good general guide to understanding the sociological complexities of the modern communications environment.

More books from SAGE Publications

Cover of the book Leading School Teams by Dr David Holmes
Cover of the book Helping Deaf and Hard of Hearing Students to Use Spoken Language by Dr David Holmes
Cover of the book Recognising and Planning for Special Needs in the Early Years by Dr David Holmes
Cover of the book Introduction to Social Research by Dr David Holmes
Cover of the book Planning and Budgeting Skills for Health and Social Work Managers by Dr David Holmes
Cover of the book The Alcoholism and Drug Abuse Client Workbook by Dr David Holmes
Cover of the book Assessment of Learners with Dyslexic-Type Difficulties by Dr David Holmes
Cover of the book The Principal as Data-Driven Leader by Dr David Holmes
Cover of the book Analysing Qualitative Data in Psychology by Dr David Holmes
Cover of the book Partnership Working to Support Special Educational Needs & Disabilities by Dr David Holmes
Cover of the book Problem-Based Learning in Middle and High School Classrooms by Dr David Holmes
Cover of the book Grounded Theory for Qualitative Research by Dr David Holmes
Cover of the book Counselling and Supporting Children in Distress by Dr David Holmes
Cover of the book Leadership by Dr David Holmes
Cover of the book The Modern Prince and the Modern Sage by Dr David Holmes
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy