Communication for Behavior Change

Volume II: Writing and Producing for Television and Film

Nonfiction, Reference & Language, Language Arts, Communication, Reference
Cover of the book Communication for Behavior Change by Esta de Fossard, John Riber, SAGE Publications
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Esta de Fossard, John Riber ISBN: 9789351505396
Publisher: SAGE Publications Publication: August 4, 2015
Imprint: Sage Publications Pvt. Ltd Language: English
Author: Esta de Fossard, John Riber
ISBN: 9789351505396
Publisher: SAGE Publications
Publication: August 4, 2015
Imprint: Sage Publications Pvt. Ltd
Language: English

The book demonstrates how to create TV and FILM DRAMAS that encourage people to make positive behavioral changes to improve their lives.

The book teaches people how to:

• Create SERIAL OR STAND-ALONE DRAMAS that will appeal to a select audience

• Create characters that represent and attract the target audience

• Introduce subtle and convincing ways to improve the standard of living of the audience

• Conduct design workshops for preparing design documents that help script writers create ‘convincing’ dramas containing the behavior-change message accurately

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

The book demonstrates how to create TV and FILM DRAMAS that encourage people to make positive behavioral changes to improve their lives.

The book teaches people how to:

• Create SERIAL OR STAND-ALONE DRAMAS that will appeal to a select audience

• Create characters that represent and attract the target audience

• Introduce subtle and convincing ways to improve the standard of living of the audience

• Conduct design workshops for preparing design documents that help script writers create ‘convincing’ dramas containing the behavior-change message accurately

More books from SAGE Publications

Cover of the book Parents and Families of Students With Special Needs by Esta de Fossard, John Riber
Cover of the book Constructivist Learning Design by Esta de Fossard, John Riber
Cover of the book Child and Adolescent Mental Health by Esta de Fossard, John Riber
Cover of the book The SAGE Encyclopedia of Corporate Reputation by Esta de Fossard, John Riber
Cover of the book A Guide to Curriculum Mapping by Esta de Fossard, John Riber
Cover of the book Reworking Qualitative Data by Esta de Fossard, John Riber
Cover of the book Skills in Cognitive Behaviour Therapy by Esta de Fossard, John Riber
Cover of the book Total Quality Management in Education by Esta de Fossard, John Riber
Cover of the book Tectonic Shift by Esta de Fossard, John Riber
Cover of the book Confronting Child and Adolescent Sexual Abuse by Esta de Fossard, John Riber
Cover of the book PLC+ by Esta de Fossard, John Riber
Cover of the book Key Concepts in Event Management by Esta de Fossard, John Riber
Cover of the book Leading From Below the Surface by Esta de Fossard, John Riber
Cover of the book Towards a New Poverty Agenda in Asia by Esta de Fossard, John Riber
Cover of the book Curriculum Theory by Esta de Fossard, John Riber
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy