Changing the Sales Conversation: Connect, Collaborate, and Close

Business & Finance
Cover of the book Changing the Sales Conversation: Connect, Collaborate, and Close by Linda Richardson, McGraw-Hill Education
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Author: Linda Richardson ISBN: 9780071824958
Publisher: McGraw-Hill Education Publication: December 27, 2013
Imprint: McGraw-Hill Education Language: English
Author: Linda Richardson
ISBN: 9780071824958
Publisher: McGraw-Hill Education
Publication: December 27, 2013
Imprint: McGraw-Hill Education
Language: English

The proven new sales strategy from New York Times bestselling author Linda Richardson

Learn how to create better, more effective dialogs with customers in today’s hyper digital world

In this era of iPads, iPhones, and apps, sales communications may be growing, but sales conversations are dying--and so are too many sales. The New Sales Conversation helps you use new links and technologies without losing the very reason for making a connection in the first place--a chance to exchange the winning words that lead to a successful close and a loyal customer.

Richardson Provides five easy-to-remember keys to bringing value to customers: Futuring (Predictive Preparation), Heat-mapping (New and Emerging Needs), Value-tracking (Proof of Solution), Phasing (Verifiable Outcomes), and Linking (Emotional Connection)

Linda Richardson is the founder and Executive Chairwoman of Richardson, a global sales training business. She teaches sales and management courses at the Wharton Graduate School of the University of Pennsylvania and the Wharton Executive Development Center.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

The proven new sales strategy from New York Times bestselling author Linda Richardson

Learn how to create better, more effective dialogs with customers in today’s hyper digital world

In this era of iPads, iPhones, and apps, sales communications may be growing, but sales conversations are dying--and so are too many sales. The New Sales Conversation helps you use new links and technologies without losing the very reason for making a connection in the first place--a chance to exchange the winning words that lead to a successful close and a loyal customer.

Richardson Provides five easy-to-remember keys to bringing value to customers: Futuring (Predictive Preparation), Heat-mapping (New and Emerging Needs), Value-tracking (Proof of Solution), Phasing (Verifiable Outcomes), and Linking (Emotional Connection)

Linda Richardson is the founder and Executive Chairwoman of Richardson, a global sales training business. She teaches sales and management courses at the Wharton Graduate School of the University of Pennsylvania and the Wharton Executive Development Center.

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