Changing the Performance

A Companion Guide to Arts, Business and Civic Engagement

Nonfiction, Entertainment, Theatre, Performing Arts, Business & Finance
Cover of the book Changing the Performance by Julia Rowntree, Taylor and Francis
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Author: Julia Rowntree ISBN: 9781317834793
Publisher: Taylor and Francis Publication: December 16, 2013
Imprint: Routledge Language: English
Author: Julia Rowntree
ISBN: 9781317834793
Publisher: Taylor and Francis
Publication: December 16, 2013
Imprint: Routledge
Language: English

A result of many years of research and practice, Changing the Performance is a book about the arts and about business, and the interplay between the two. Julia Rowntree gives a fascinating account of her experiences forging the business sponsorship campaign at the London International Festival of Theatre (LIFT).

Raising intriguing questions, this book proposes that fundraising for the arts is much more than simply a function for generating income. It fulfils an ancient social role of connection across levels of power, expertise, culture, gender and generation. Rowntree describes why these dynamics are vital to society's ability to adapt.

Changing the Performance is an inspiring manual for arts practitioners concerned with the relationship between business, the arts and wider society, and particularly those engaged in fundraising.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

A result of many years of research and practice, Changing the Performance is a book about the arts and about business, and the interplay between the two. Julia Rowntree gives a fascinating account of her experiences forging the business sponsorship campaign at the London International Festival of Theatre (LIFT).

Raising intriguing questions, this book proposes that fundraising for the arts is much more than simply a function for generating income. It fulfils an ancient social role of connection across levels of power, expertise, culture, gender and generation. Rowntree describes why these dynamics are vital to society's ability to adapt.

Changing the Performance is an inspiring manual for arts practitioners concerned with the relationship between business, the arts and wider society, and particularly those engaged in fundraising.

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