Case Study - Nike's dispute with the University of Oregon in De Wit & Meyer

Business & Finance, Management & Leadership, Management
Cover of the book Case Study - Nike's dispute with the University of Oregon in De Wit & Meyer by Katharina Klier, GRIN Publishing
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Katharina Klier ISBN: 9783656098195
Publisher: GRIN Publishing Publication: January 10, 2012
Imprint: GRIN Publishing Language: English
Author: Katharina Klier
ISBN: 9783656098195
Publisher: GRIN Publishing
Publication: January 10, 2012
Imprint: GRIN Publishing
Language: English

Seminar paper from the year 2011 in the subject Business economics - Business Management, Corporate Governance, grade: 1,0, University of Sunderland, language: English, abstract: Executive Summary: This report analyses the actual strategic position of the sports company Nike and carries out the development of the global sport's industry and its influences on Nike. In order to analyse the external and internal influences, this report will commence with Porter's value chain model and his five forces framework to critically evaluate the reasons for Nike's strategic decision to outsource its manufacturing factories to Asia. The reader will also achieve an understanding of the environment in which the company operates, which will be enlarged in the following part, by evaluating the advantages of international trade for Nike. The second part of this report will concentrate on two of Whittington's schools of thought and concentrates on Nike's systemic approach to its strategic position. Finally, Mintzberg ?s cultural and environmental schools of thought will be discussed and compared to illustrate Nike's development between the years of 1996 and 2000.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Seminar paper from the year 2011 in the subject Business economics - Business Management, Corporate Governance, grade: 1,0, University of Sunderland, language: English, abstract: Executive Summary: This report analyses the actual strategic position of the sports company Nike and carries out the development of the global sport's industry and its influences on Nike. In order to analyse the external and internal influences, this report will commence with Porter's value chain model and his five forces framework to critically evaluate the reasons for Nike's strategic decision to outsource its manufacturing factories to Asia. The reader will also achieve an understanding of the environment in which the company operates, which will be enlarged in the following part, by evaluating the advantages of international trade for Nike. The second part of this report will concentrate on two of Whittington's schools of thought and concentrates on Nike's systemic approach to its strategic position. Finally, Mintzberg ?s cultural and environmental schools of thought will be discussed and compared to illustrate Nike's development between the years of 1996 and 2000.

More books from GRIN Publishing

Cover of the book Physician-assisted suicide in the United States by Katharina Klier
Cover of the book The delimitation of the case system in Russian by Katharina Klier
Cover of the book Die Entwicklung der Profession der Sozialen Arbeit unter dem Einfluss von Frauenbewegung und Judenemanzipation by Katharina Klier
Cover of the book Detective Mystery in the School Story - The Example of Harry Potter and the Chamber of Secrets by Katharina Klier
Cover of the book Bewährungshilfe, Gerichtshilfe und JustuS by Katharina Klier
Cover of the book Semiotics and Shock Advertisement by Katharina Klier
Cover of the book Reconciliation in Sri Lanka by Katharina Klier
Cover of the book Der G-REIT und seine Bedeutung für den deutschen Immobilienmarkt by Katharina Klier
Cover of the book Sklaverei und Sklavenhandel in der Erinnerungskultur by Katharina Klier
Cover of the book Modern Slavery - A Human Tragedy by Katharina Klier
Cover of the book Robert Greene's Pandosto. The Triumph of Time. by Katharina Klier
Cover of the book IFRS 3 - The Equity consolidation in company acquisitions by Katharina Klier
Cover of the book What is Scientology? by Katharina Klier
Cover of the book Impact of Domestic Winners and Losers on International Relations by Katharina Klier
Cover of the book The Aspect of Ignorance in Golding's Lord of the Flies by Katharina Klier
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy